Pinterest Archives – Katherine McLee https://katherinemclee.com/tag/pinterest/ How To Make Real Money Online Mon, 15 Jun 2026 20:13:30 +0000 en-GB hourly 1 https://wordpress.org/?v=7.1.3 https://i0.wp.com/katherinemclee.com/wp-content/uploads/2023/01/cropped-sdffdg.png?fit=32%2C32&ssl=1 Pinterest Archives – Katherine McLee https://katherinemclee.com/tag/pinterest/ 32 32 148049789 Pinterest Marketing for Beginners in 2026: What You Need to Know https://katherinemclee.com/pinterest-marketing-for-beginners/?utm_source=rss&utm_medium=rss&utm_campaign=pinterest-marketing-for-beginners https://katherinemclee.com/pinterest-marketing-for-beginners/#respond Mon, 15 Jun 2026 20:11:08 +0000 https://katherinemclee.com/?p=17193

In this post we are going to go over Pinterest Marketing for Beginners in 2026. Pinterest is an absolute powerhouse when it comes to driving free traffic to your site, but only if you use it properly. If you’ve ever tried using Pinterest for traffic and felt like absolutely nothing is happening… you’re definitely not the only one. A lot of people start posting pins (sometimes even really consistently), and then get so confused when the clicks just don’t come. It’s not because Pinterest doesn’t work.  It’s usually because it’s being used like social media, when it’s actually a search engine. This means it works differently and looks for different content, to show to a different audience to social media platforms. People go on there looking for ideas, inspo and answers. This means that if your pins/content are set up properly from the start, it can keep bringing in traffic long after you’ve posted it as people can still search for those things years down the line And that’s what makes it so powerful! In this post I’m going to walk you through Pinterest marketing for beginners in 2026, step-by-step, in a way that actually helps you start getting traffic, instead of just posting and hoping something eventually sticks. WHAT PINTEREST MARKETING ACTUALLY IS Pinterest marketing is basically just using Pinterest to get your content in front of people who are already searching for it.  A lot of people still think Pinterest is another social media, but at its core it’s actually a search engine. People usually go onto Pinterest looking for ideas, answers, inspiration, and solutions. This could be recipes, outfits, home decor, blogging tips, side hustle ideas, or ways to make money online. Instead of relying on followers or posting content into a feed that can get buried over time, Pinterest mainly works through keywords and what people are searching for. So if your content matches what someone is searching for, your pin has the chance to show up in search results and keep getting discovered over time. Even if it’s years later! And honestly? That’s one of the best things about Pinterest and why it’s such an amazing tool for content creators. Unlike platforms where your content disappears after a day, Pinterest pins can keep bringing traffic months or even years later. Unlike platforms where posts vanish from people’s feeds after a few hours, Pinterest content has a much longer lifespan. That’s a huge part of why so many bloggers and online business owners use Pinterest to grow their traffic over time.  This is a huge part of why Pinterest appeals to so many bloggers and beginners. Instead of feeling pressured to constantly post social media content, stay online all day, or keep up with fast-moving social trends, you can focus on creating helpful content that has the potential to keep working for you over time. Literally the whole point of creating the helpful content in the first place. That’s one of the biggest differences with Pinterest. Your content doesn’t just disappear after a few hours. It goes onto the platform and is then there forever. This then means the work you put in now can continue bringing traffic to your blog, website, or products long after you’ve published it. WHY PINTEREST STILL WORKS IN 2026 Every year people start asking whether Pinterest is “dead” or if it still works for traffic, and honestly, people were asking the same thing years ago too lol.  But the truth is, Pinterest absolutely can still work in 2026… if you understand how the platform actually works. Of course over time things have changed but a quick Google can tell you as of 2026 Pinterest has an average of 631 million monthly active users. Six hundred and thirty one million. A month. Pinterest is not dead. People (a lot of people) are still using Pinterest every single day to search for ideas, answers, products, and inspiration. No matter what they are searching for, Pinterest is still being used as a search engine by millions of people.  That’s why keywords, helpful content, and fresh pins still matter so much. You can get the right content in front of the right audience for free. Pinterest wants to show users content that’s relevant, useful, and up to date. So when you combine strong keywords with aesthetic, bold pins and valuable content, your posts have the chance to keep showing up in search results over a long time. And honestly, that’s what makes Pinterest so powerful. It’s not just about getting clicks right now. It’s about creating content that can continue bringing in traffic long into the future. That’s especially valuable for bloggers, affiliate marketers, digital products, and anyone building an online business of any sort. Then once that traffic starts coming in, the next step is learning how to turn those visitors into income. 👉 The Best Affiliate Programs for Beginners STEP-BY-STEP PINTEREST STRATEGY STEP 1: SET UP YOUR ACCOUNT PROPERLY The first step is making sure your account is set up in a way that Pinterest understands what your content is about. It needs to know what your account is about, to know who to show the content to. Switch to a business account if you haven’t already, as this gives you access to analytics and more features which are super helpful. Make sure your profile includes keywords related to your niche. Doing this means that Pinterest can start categorising your content correctly. You’ll also want to claim your website so your pins are linked back to your content properly. If you don’t already have a website to send traffic to, this is the easiest way to get started: 👉 Start your Shopify store here STEP 2: CREATE KEYWORD-RICH BOARDS When you’re creating your Pinterest boards, try to think about what people would actually type into the search bar. A lot of people make the mistake of using overly vague, random, or purely aesthetic board names, but clearer keyword-focused titles tend to work much better for Pinterest SEO. For example, board names like: 👉 Make Money Online Tips👉 Pinterest Marketing for Bloggers👉 Affiliate Marketing for Beginners give Pinterest much more information about what kind of content belongs on that board. Calling a board “Money Tips” sounds good, but is too vague and could mean so many things so Pinterest won’t know who to show your content to. Doing this makes it easier for Pinterest to understand your content and helps connect your pins with people who are already searching for those topics. STEP 3: CREATE PINTEREST-OPTIMISED CONTENT Pinterest works best when your pins lead to content that people genuinely want to read, explore, or learn more about. They need a good reason to click through the pin and leave Pinterest. When someone clicks on a pin, they’re expecting to land on something connected to what caught their attention in the first place. That could be a helpful blog post, a product recommendation, a freebie, an affiliate page, or even a shop page for a specific product. The important thing is making sure the content feels relevant and/or useful once they get there. For example, if your pin is talking about blogging tips or ways to make money online, the page/post they end up on from that pin should continue providing information on that topic instead of sending them somewhere completely different as they will then be confused and not trust your pins in the future. The better the connection between your pin and your content, the easier it is to build trust with readers and keep people engaging with your content over time. STEP 4: CREATE CLICKABLE PINS Your pin design (what they look like) is what helps stop people from scrolling and encourages them to actually click through to your content. Bold pins in bright colours and clear, readable text often perform the best. This is especially true if they have relevant, clear photos added too. The good news is that your pins don’t need to be overly complicated or professionally designed to work well. In most cases, simple and clear performs much better than cluttered or confusing. You can design your own, get templates or do a mixture. Etsy is a good place for Pinterest Pin Templates. The main thing is making sure people can instantly understand what the pin is about and why they should care. Them liking the design is a bonus. Titles like: 👉 How to Start a Blog in 2026👉 How to Make Money with Pinterest👉 Side Hustle Ideas That Actually Work work well because they’re direct, specific, and focused on something people are actively searching for. If someone saw a pin titled “How to start a blog in 2026” there would be NO doubt in their mind what that pin was leading to, and that’s the important part. This is exactly the same no matter the niche. When someone is scrolling through Pinterest, you only have a few seconds to grab their attention. The clearer your pin text is and the easier it is to understand the value of the content, the more likely people are to click through and read more/follow to the next page/step. STEP 5: HELP PINTEREST UNDERSTAND YOUR CONTENT Pinterest doesn’t automatically know what your pins are about just from the image alone. This is why the wording you use across your account matters so much. The titles, descriptions, board names, and alt text attached to your pins all help to give Pinterest extra context about your content and who it should be shown to. For example, if you regularly use phrases related to blogging, affiliate marketing, Pinterest tips, or making money online, Pinterest starts building a clearer understanding of the type of content you create and the audience you’re trying to reach. This is why descriptive wording is so important on Pinterest. Again, this is the same whether your niche is nail inspo, recipes, fashion, money or pets etc! Instead of using vague titles or random board names, try to be as clear as possible about what your content is actually about. The easier it is for Pinterest to understand your content, the easier it becomes for the platform to show your pins to people searching for those topics and the more eyes on your pins, the more traffic you can get! You also don’t need to force keywords into every sentence or make your descriptions sound robotic lol. A good rule is to simply write the way a real person would search. Think about the words or phrases someone might type into Pinterest if they were looking for your content, then naturally work those into your titles, descriptions, board names, and alt text where they make sense. Different people will search the same thing in different ways so covering as many of those options as you can will help broaden your reach. For example you may be talking about “Spring Nail Inspo” and one may search exactly that, whereas someone else could search “Pastel Nail Design” or “Cute Floral Nails”. All could bring up nail content, but by only focusing on “spring nail inspo” you may find that the other people searching the other terms never see your pins. STEP 6: STAY CONSISTENT WITH PINNING If there’s one thing that matters on Pinterest, it’s consistency. A lot of people assume they need to pin dozens of times a day to see results, but that’s not necessarily the case. What matters most is creating a schedule you can stick to long-term. Or at the least, one you can stick to for now, which you can grow/expand on later. For some people that might be 1 pin a day. For others it might be 4 or 5. Pinterest prefers fresh pins. This means it prefers if EVERY pin published is a brand new pin image. It can be a variation of others, but not exactly the same. You can pin a mix of new and existing content, this includes products, web pages,...

The post Pinterest Marketing for Beginners in 2026: What You Need to Know appeared first on Katherine McLee.

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In this post we are going to go over Pinterest Marketing for Beginners in 2026.

Pinterest is an absolute powerhouse when it comes to driving free traffic to your site, but only if you use it properly.

If you’ve ever tried using Pinterest for traffic and felt like absolutely nothing is happening… you’re definitely not the only one.

A lot of people start posting pins (sometimes even really consistently), and then get so confused when the clicks just don’t come.

It’s not because Pinterest doesn’t work. 

It’s usually because it’s being used like social media, when it’s actually a search engine.

This means it works differently and looks for different content, to show to a different audience to social media platforms.

People go on there looking for ideas, inspo and answers.

This means that if your pins/content are set up properly from the start, it can keep bringing in traffic long after you’ve posted it as people can still search for those things years down the line

And that’s what makes it so powerful!

In this post I’m going to walk you through Pinterest marketing for beginners in 2026, step-by-step, in a way that actually helps you start getting traffic, instead of just posting and hoping something eventually sticks.

 Pinterest Marketing for Beginners in 2026 (Step-by-Step Guide) woman smiling against a blue background and pinterest logo in top left

WHAT PINTEREST MARKETING ACTUALLY IS

Pinterest marketing is basically just using Pinterest to get your content in front of people who are already searching for it. 

A lot of people still think Pinterest is another social media, but at its core it’s actually a search engine. People usually go onto Pinterest looking for ideas, answers, inspiration, and solutions. This could be recipes, outfits, home decor, blogging tips, side hustle ideas, or ways to make money online.

Instead of relying on followers or posting content into a feed that can get buried over time, Pinterest mainly works through keywords and what people are searching for.

So if your content matches what someone is searching for, your pin has the chance to show up in search results and keep getting discovered over time. Even if it’s years later!

And honestly? That’s one of the best things about Pinterest and why it’s such an amazing tool for content creators.

Unlike platforms where your content disappears after a day, Pinterest pins can keep bringing traffic months or even years later. Unlike platforms where posts vanish from people’s feeds after a few hours, Pinterest content has a much longer lifespan.

That’s a huge part of why so many bloggers and online business owners use Pinterest to grow their traffic over time. 

This is a huge part of why Pinterest appeals to so many bloggers and beginners.

Instead of feeling pressured to constantly post social media content, stay online all day, or keep up with fast-moving social trends, you can focus on creating helpful content that has the potential to keep working for you over time. Literally the whole point of creating the helpful content in the first place.

That’s one of the biggest differences with Pinterest. Your content doesn’t just disappear after a few hours. It goes onto the platform and is then there forever. This then means the work you put in now can continue bringing traffic to your blog, website, or products long after you’ve published it.

WHY PINTEREST STILL WORKS IN 2026

Every year people start asking whether Pinterest is “dead” or if it still works for traffic, and honestly, people were asking the same thing years ago too lol. 

But the truth is, Pinterest absolutely can still work in 2026… if you understand how the platform actually works.

Of course over time things have changed but a quick Google can tell you as of 2026 Pinterest has an average of 631 million monthly active users.

Six hundred and thirty one million. A month.

Pinterest is not dead.

People (a lot of people) are still using Pinterest every single day to search for ideas, answers, products, and inspiration. No matter what they are searching for, Pinterest is still being used as a search engine by millions of people. 

That’s why keywords, helpful content, and fresh pins still matter so much.

You can get the right content in front of the right audience for free.

Pinterest wants to show users content that’s relevant, useful, and up to date. So when you combine strong keywords with aesthetic, bold pins and valuable content, your posts have the chance to keep showing up in search results over a long time.

And honestly, that’s what makes Pinterest so powerful.

It’s not just about getting clicks right now. It’s about creating content that can continue bringing in traffic long into the future. That’s especially valuable for bloggers, affiliate marketers, digital products, and anyone building an online business of any sort.

Then once that traffic starts coming in, the next step is learning how to turn those visitors into income.

👉 The Best Affiliate Programs for Beginners

STEP-BY-STEP PINTEREST STRATEGY

STEP 1: SET UP YOUR ACCOUNT PROPERLY

The first step is making sure your account is set up in a way that Pinterest understands what your content is about.

It needs to know what your account is about, to know who to show the content to.

Switch to a business account if you haven’t already, as this gives you access to analytics and more features which are super helpful.

Make sure your profile includes keywords related to your niche. Doing this means that Pinterest can start categorising your content correctly.

You’ll also want to claim your website so your pins are linked back to your content properly.

If you don’t already have a website to send traffic to, this is the easiest way to get started:

👉 Start your Shopify store here

STEP 2: CREATE KEYWORD-RICH BOARDS

When you’re creating your Pinterest boards, try to think about what people would actually type into the search bar.

A lot of people make the mistake of using overly vague, random, or purely aesthetic board names, but clearer keyword-focused titles tend to work much better for Pinterest SEO.

For example, board names like:

👉 Make Money Online Tips
👉 Pinterest Marketing for Bloggers
👉 Affiliate Marketing for Beginners

give Pinterest much more information about what kind of content belongs on that board.

Calling a board “Money Tips” sounds good, but is too vague and could mean so many things so Pinterest won’t know who to show your content to.

Doing this makes it easier for Pinterest to understand your content and helps connect your pins with people who are already searching for those topics.

STEP 3: CREATE PINTEREST-OPTIMISED CONTENT

Pinterest works best when your pins lead to content that people genuinely want to read, explore, or learn more about.

They need a good reason to click through the pin and leave Pinterest.

When someone clicks on a pin, they’re expecting to land on something connected to what caught their attention in the first place. That could be a helpful blog post, a product recommendation, a freebie, an affiliate page, or even a shop page for a specific product.

The important thing is making sure the content feels relevant and/or useful once they get there.

For example, if your pin is talking about blogging tips or ways to make money online, the page/post they end up on from that pin should continue providing information on that topic instead of sending them somewhere completely different as they will then be confused and not trust your pins in the future.

The better the connection between your pin and your content, the easier it is to build trust with readers and keep people engaging with your content over time.

STEP 4: CREATE CLICKABLE PINS

Your pin design (what they look like) is what helps stop people from scrolling and encourages them to actually click through to your content.

Bold pins in bright colours and clear, readable text often perform the best. This is especially true if they have relevant, clear photos added too.

The good news is that your pins don’t need to be overly complicated or professionally designed to work well. In most cases, simple and clear performs much better than cluttered or confusing.

You can design your own, get templates or do a mixture.

Etsy is a good place for Pinterest Pin Templates.

The main thing is making sure people can instantly understand what the pin is about and why they should care. Them liking the design is a bonus.

Titles like:

👉 How to Start a Blog in 2026
👉 How to Make Money with Pinterest
👉 Side Hustle Ideas That Actually Work

work well because they’re direct, specific, and focused on something people are actively searching for.

If someone saw a pin titled “How to start a blog in 2026” there would be NO doubt in their mind what that pin was leading to, and that’s the important part.

This is exactly the same no matter the niche.

When someone is scrolling through Pinterest, you only have a few seconds to grab their attention.

The clearer your pin text is and the easier it is to understand the value of the content, the more likely people are to click through and read more/follow to the next page/step.

STEP 5: HELP PINTEREST UNDERSTAND YOUR CONTENT

Pinterest doesn’t automatically know what your pins are about just from the image alone. This is why the wording you use across your account matters so much.

The titles, descriptions, board names, and alt text attached to your pins all help to give Pinterest extra context about your content and who it should be shown to.

For example, if you regularly use phrases related to blogging, affiliate marketing, Pinterest tips, or making money online, Pinterest starts building a clearer understanding of the type of content you create and the audience you’re trying to reach.

This is why descriptive wording is so important on Pinterest.

Again, this is the same whether your niche is nail inspo, recipes, fashion, money or pets etc!

Instead of using vague titles or random board names, try to be as clear as possible about what your content is actually about. The easier it is for Pinterest to understand your content, the easier it becomes for the platform to show your pins to people searching for those topics and the more eyes on your pins, the more traffic you can get!

You also don’t need to force keywords into every sentence or make your descriptions sound robotic lol. A good rule is to simply write the way a real person would search.

Think about the words or phrases someone might type into Pinterest if they were looking for your content, then naturally work those into your titles, descriptions, board names, and alt text where they make sense.

Different people will search the same thing in different ways so covering as many of those options as you can will help broaden your reach.

For example you may be talking about “Spring Nail Inspo” and one may search exactly that, whereas someone else could search “Pastel Nail Design” or “Cute Floral Nails”. All could bring up nail content, but by only focusing on “spring nail inspo” you may find that the other people searching the other terms never see your pins.

STEP 6: STAY CONSISTENT WITH PINNING

If there’s one thing that matters on Pinterest, it’s consistency.

A lot of people assume they need to pin dozens of times a day to see results, but that’s not necessarily the case. What matters most is creating a schedule you can stick to long-term.

Or at the least, one you can stick to for now, which you can grow/expand on later.

For some people that might be 1 pin a day. For others it might be 4 or 5.

Pinterest prefers fresh pins. This means it prefers if EVERY pin published is a brand new pin image. It can be a variation of others, but not exactly the same.

You can pin a mix of new and existing content, this includes products, web pages, blog posts etc. This gives you a lot to work with.

Don’t post the same URL too close together to avoid getting caught in the spam filter. Aim for at least a few days between the same URL going out, even to different boards.

You can create multiple pin designs linking to the same blog post or page, again just remember to space them out.

As mentioned in step 5, it can take some time for Pinterest to understand what your content is about, who it’s relevant to, and where it should appear.

That’s why consistency is so important.

Every new pin you publish gives Pinterest another opportunity to test your content. At the same time, your older pins can continue circulating and bringing in traffic months or even years after they’ve been published that first time.

The goal isn’t to pin as much as possible. It’s to just keep creating fresh content and pins and then publishing them consistently, giving your pins the best chance of getting seen and in turn getting you traffic.

HOW TO BUILD PINTEREST TRAFFIC FASTER

While Pinterest isn’t an overnight traffic source, there are a few things that can help you see clicks and traffic a bit faster.

One of the biggest is creating content around topics people are already searching for.

Think about the questions your audience is typing into Pinterest and create content that answers those questions clearly.

This often includes things like:

  • beginner tutorials
  • step-by-step guides
  • money-making ideas
  • blogging tips
  • content creation advice
  • solutions to common problems

This would also work well with seasonal content such as crafts, recipes and nail designs.

It’s also always worth creating multiple pins for the same piece of content.

Different headlines, colours, layouts, and images can attract different audiences, so don’t be afraid to test new designs and see what resonates.

Sometimes the less “aesthetic” the pin design and colours, the more they stand out and the better they perform overall for you.

Over time, you’ll start noticing patterns in the topics and pin styles that perform best, giving you a much clearer idea of what your audience wants to see. Then you can use that info to create more pins of that style and for that content.

COMMON PINTEREST MISTAKES TO AVOID

If Pinterest feels harder than it should, there’s a good chance one of these common mistakes is holding you back.

Many beginners treat Pinterest like a social media platform when it’s actually much closer to a search engine. Instead of focusing on followers and likes, focus on creating helpful content around topics people are actively searching for.

Other common mistakes include:

  • using vague titles instead of keywords
  • pinning inconsistently
  • creating only one pin per piece of content
  • sending people to pages that don’t match the pin
  • ignoring Pinterest SEO

Avoiding these mistakes won’t guarantee overnight results, but it can make a huge difference to how quickly Pinterest understands and distributes your content.

HOW TO MAKE MONEY FROM PINTEREST

Pinterest isn’t really a money-making platform on its own.

It’s better to think of it as a traffic platform due to the fact it’s a search engine.

The goal is to use Pinterest to get people to click through your pins to your blog, shop, products, or offers.

Then from there you can make money through things like:

  • affiliate marketing
  • digital products
  • ad revenue
  • services
  • online shops

That’s why so many bloggers and online business owners focus a lot of their marketing efforts on Pinterest.

A single pin can continue sending visitors to your content long after it’s been published!

If you’re planning to use Pinterest as part of your income strategy (highly recommended), I’d also recommend building an email list from the start.

That way when someone discovers you through Pinterest, you have a way to stay in touch with them and bring them back to your content again and again.

I personally use MailerLite for my email marketing, and it’s one of the first tools I’d recommend for beginners as their free plan is great until you feel you need to upgrade.

👉 Get started for free with MailerLite here

IS PINTEREST MARKETING WORTH IT?

For many bloggers, creators, and online business owners, the answer is yes.

Pinterest gives you the chance to get your content in front of people who are actively searching for it. And unlike many other platforms, your content doesn’t disappear after a day or two.

Instead, it can continue showing up in search results and bringing people back to your website/content over a much longer time.

That’s what makes Pinterest so valuable and so worth it.

Every pin you create is another chance to be discovered by your target audience. 

The key is to focus on creating eye-catching pins, using relevant keywords, and staying consistent with it all.

You don’t need a huge audience, and you don’t need to spend hours on Pinterest every day. You can batch make pins and then pre-schedule them up to a month in advance to cut the time down significantly. What matters most is giving Pinterest quality content to work with and allowing enough time for your pins to gain traction and get traffic.

If you’re serious about growing your traffic, getting your content in front of more people and building an online business, Pinterest can be one of the best tools to use as part of your marketing/promotion strategy.

Then, once that traffic starts rolling in, it’s all about learning how to turn those clicks into income.

👉 Affiliate Marketing for Beginners: How to Make Your First $1,000

Between Pinterest, blogging, and affiliate marketing, you don’t need to master everything overnight. Just focus on taking the next step and building momentum from there.

Speak soon

Katherine

📌 Pin for later 📌

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How to Make Money on Pinterest (Without a Blog!) https://katherinemclee.com/make-money-on-pinterest/?utm_source=rss&utm_medium=rss&utm_campaign=make-money-on-pinterest https://katherinemclee.com/make-money-on-pinterest/#comments Fri, 07 Mar 2025 15:05:58 +0000 https://katherinemclee.com/?p=12165

How to Make Money on Pinterest (Without a Blog!) In this post we are going to go over how you can make money on Pinterest – even if you don’t have (or want) a blog! Pinterest is one of the most under-rated Search Engines. Often people forget (or don’t realise) just how popular it still is! Currently, Pinterest has over 522 million monthly active users That’s over half a billion every month!! Pinterest is an incredibly powerful platform and has the potential for a lot of money to be made.  The beauty of Pinterest is that there’s a way to make money for everyone.   Whether you’re into Affiliate Marketing, Email Marketing, Blogging, E-commerce via platforms such as Shopify, or selling anything else, there is a way for you to make money on Pinterest.  Whether you have a blog or not, there are multiple different ways you can make money on Pinterest. While Pinterest often gets referred to as a social media platform, and in some ways it is – it is first and foremost, a Search Engine. This means that while yes you can follow, like, comment and message other users, people go on there to search for things. They may search for inspiration, products to buy, ideas, tips and many other things. This means you are able to showcase your branding, art, ideas and products, all in one place. Let’s get into the various ways you can make money on Pinterest! 1. Affiliate Marketing On Pinterest Affiliate marketing is without a doubt one of the best ways to make money on Pinterest without a blog. It’s one of the most versatile ways to make money online, and can be done starting as soon as you like! (Quick reminder for anyone who needs it: affiliate marketing is where you apply to brands to promote their products and you get paid a commission when someone buys through your link. The key is to promote products you already use and love so that it’s really natural and you can genuinely promote it!) For more information on what Affiliate Marketing is, have a look at this post here! Many affiliate programs allow you to directly link to products within your pins.  This means that you create pins to promote your affiliate products, and link that pin to your specific URL.  The important part is to make sure (like sure sure), that whichever programs you are linking to are allowed to be linked to directly through Pinterest pins. Amazon for example you can’t link directly to so be aware of this or you risk your account getting banned! The beauty of linking Pinterest pins directly to affiliate links is that when someone clicks through your pin, it takes them directly to the brand/products website so there’s no need for you to have a blog! Here’s the process for promoting affiliate links through Pinterest pins: This process is under the assumption you have a Pinterest account that isn’t brand new, has a decent amount of pins on (more that you’ve made than you’ve saved) and you have fairly defined a niche. Even a broad/rough one!  A note regarding affiliate marketing on Pinterest, Pinterest will 100% mark your account as spam if you ONLY have affiliate links on your pinterest. Creating a variety of different pins is key so you can space out any affiliate links you may be pinning. The first step is to create high-quality pins. This means you create bold, eye-catching pin images in a variety of styles with different images. Everyone has different tastes so a variety of styles will help to appeal to more people.  Using a tool such as Canva will make this 10 times easier! The free plan works amazingly well but also has a premium option if you prefer the premium features.  Create a new design (or buy templates from places like Etsy), create eye-catching pins and use compelling text and a strong CTA (Call-To-Action) such as “Shop Now” or “Learn More”. When uploading your pins to Pinterest, the title and description are also important! Make sure to include relevant keywords and a short but descriptive description about the product’s benefits, why you love it and who it can benefit! Make sure you disclose properly! Add #ad, #affiliate or mention “affiliate link” to stay compliant with platform and affiliate policies.  An additional task would be to track your analytics. This will show you a pins impressions, pins and outbound clicks. This will help you to see which pins are performing the best so you know which styles or boards are getting the most traction. If you want a full beginners guide on getting started, I’ve also written a post that walks you through everything. From choosing the best programs to making your first commission (and aiming for your first $1000!). You can read it here: How to Make Money With Affiliate Marketing (Beginner-Friendly Guide). You may find down the line that you prefer to have a blog or at least a landing page so that people aren’t sent straight to the product’s sales page. This is because you can then talk more about it and go over pros and cons of the product, so people have more information initially before deciding if it’s right for them. Pinterest is also happier if you have blog posts linked back to pins as it loves fresh content! So as much as you don’t NEED a blog for affiliate marketing on Pinterest, you may still find it worthwhile. 2. Sell Digital Products on Etsy (Promoted via Pinterest) If you sell Digital Products on Etsy (or if you want to), then this option is for you! Selling digital products is one of the easiest ways to make passive income online! Pinterest is the perfect platform to drive traffic to your shop. Unlike physical products, digital items require no inventory, no shipping, and can be sold over and over again with zero additional cost. This makes it ideal when crafting pins as it means you know the pins can stick around on the platform for a long time! Pinterest and Etsy are such a perfect match for selling digital products! Whether these are printables, planners, templates, or even wall art! Pinterest is a very visual search engine. This means that inevitably some niches and products will do better than others! Since Pinterest users love things such as planning, DIY, organisation, recipes, and creativity/crafts, your products have a huge potential audience!  Here’s a super quick rundown of how to get started if you’re new to Digital Products: Firstly, choose a profitable niche that will do well on Pinterest! Think about what people are actively searching for on Pinterest. It’s a visual platform like I mentioned earlier so anything “visual” is good! Products that are ALWAYS in demand are things like: printables, planners, templates, and PLR eBooks/PLR Bundles (PLR means you buy products that are already done-for-you, you rebrand them to your liking and resell as your own) are always a spot on choice. Next you want to create high-quality products (or buy a PLR product/bundle for a small price). You can then use Canva, Adobe Illustrator, or Affinity Designer to design or re-brand professional-looking products.  An example of one of my done-for-you PLR Bundles: Set up an Etsy shop (or a Shopify store as this works too).  Etsy is beginner-friendly and already has a built-in audience searching for digital downloads which is ideal but If you prefer more control over your store, Shopify is a great alternative! Once you’ve got your platform up and ready you can list your products! Remember to keep SEO in mind. This just means to use relevant keywords in your title, description, and tags so your products show up in Etsy search and Google results. It’s basically what you want your product to be found under when people search for different terms!  Price competitively! This one is important but can be adjusted so don’t worry too much about it initially. Have a look at similar products on your chosen platform (Etsy or Shopify) and choose a price that reflects the value of your product. Don’t undervalue yourself, but keep prices lower if you’re a newer shop! Consider offering bundles for a higher perceived value. This is the way you make money with Pinterest – you promote your digital products on Pinterest!  Pinterest is a visual search engine, and when used strategically, it can drive consistent traffic to your store and your digital products. With Pinterest you can create multiple pin designs for the same product and space them out over time. The beauty of Pinterest is that pins can stay on the platform and circulate for a long time! This is how you can get passive sales from Pinterest straight to your Etsy or Shopify store! 3. Sell Physical Products with Print-on-Demand Following on from the idea above, a different way to sell products and promote them through Pinterest is to to Print-On-Demand! Pinterest is a great way to promote print-on-demand (POD) products such as mugs, t-shirts, tote bags, or wall art. Visual search engine remember! You can sell POD items through Etsy, or Shopify without holding any inventory yourself. With Print-On-Demand, you create your own custom designs that are printed only when someone places an order. This means you don’t have to buy any products upfront! You link your shop to a third-party supplier (such as Printify) and they then handle printing and shipping for you! This allows you to focus on creating more designs and marketing your products, without any worry about holding stock or shipping. Pinterest is perfect for promoting POD products because users are consistently looking for unique, aesthetic, and personalised items. If you create eye-catching designs (especially that fit Pinterest trends), you can drive consistent sales to your products from Pinterest. Here’s a quick rundown of the POD process: Firstly you need to choose your POD Platform. Popular platforms include Printify, Printful and Gelato. These seamlessly integrate with online stores such as Etsy or Shopify, meaning you don’t need your own blog or website. Then create unique and eye-catching designs. Things that work well on Pinterest are things such as  Once you’ve created your designs you upload them to add to your chosen products. You can then see what your designs look like on a variety of items such as t-shirts, hoodies, phone cases, tote bags, and posters! Post your items to Etsy with optimised images, titles and descriptions, all linking back to your POD platform such as Printify. This means your sales are ready to go! At that point once you have products like you can create (and publish) Pinterest Pins. Design a few different styles of pin for each product. Make the pins bold, and eye-catching, showcasing your products in use/from different angles if possible. 4. Drive Traffic to Your Email List Having an email list is an amazing way you can make money through Pinterest. It may not initially be clear how that’s possible so let me explain. Firstly, who can even have/grow an email list? The answer: literally anyone! An email list is just where you sign up to a platform such as Mailerlite and then if people choose to give you their email address, it goes to your list. Once they are on your list, you can then email them and after some time you can start including links to products or affiliate links within these emails. To get people to want to sign up for your email list, you offer something of value for a low price or for free. Mailerlite has a completely FREE plan for your first 500 subscribers – start for FREE here! This is where Pinterest comes in! You can use Pinterest by creating pins that promote your free or low priced offer. The offer can be something simple such as a download of a template, a checklist, a printable design or anything else that people would want! Keep the freebie relevant to your...

The post How to Make Money on Pinterest (Without a Blog!) appeared first on Katherine McLee.

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How to Make Money on Pinterest (Without a Blog!)

In this post we are going to go over how you can make money on Pinterest – even if you don’t have (or want) a blog!

Pinterest is one of the most under-rated Search Engines. Often people forget (or don’t realise) just how popular it still is! Currently, Pinterest has over 522 million monthly active users

That’s over half a billion every month!!

Pinterest is an incredibly powerful platform and has the potential for a lot of money to be made. 

The beauty of Pinterest is that there’s a way to make money for everyone.

 

Whether you’re into Affiliate Marketing, Email Marketing, Blogging, E-commerce via platforms such as Shopify, or selling anything else, there is a way for you to make money on Pinterest. 

Whether you have a blog or not, there are multiple different ways you can make money on Pinterest.

Make money on Pinterest without a blog featured image woman holding phone showing pinterest above a laptop with text overlay

While Pinterest often gets referred to as a social media platform, and in some ways it is – it is first and foremost, a Search Engine.

This means that while yes you can follow, like, comment and message other users, people go on there to search for things.

They may search for inspiration, products to buy, ideas, tips and many other things.

This means you are able to showcase your branding, art, ideas and products, all in one place.

Let’s get into the various ways you can make money on Pinterest!

1. Affiliate Marketing On Pinterest

Affiliate marketing is without a doubt one of the best ways to make money on Pinterest without a blog. It’s one of the most versatile ways to make money online, and can be done starting as soon as you like!

(Quick reminder for anyone who needs it: affiliate marketing is where you apply to brands to promote their products and you get paid a commission when someone buys through your link. The key is to promote products you already use and love so that it’s really natural and you can genuinely promote it!)

For more information on what Affiliate Marketing is, have a look at this post here!

Many affiliate programs allow you to directly link to products within your pins. 

This means that you create pins to promote your affiliate products, and link that pin to your specific URL. 

The important part is to make sure (like sure sure), that whichever programs you are linking to are allowed to be linked to directly through Pinterest pins.

Amazon for example you can’t link directly to so be aware of this or you risk your account getting banned!

The beauty of linking Pinterest pins directly to affiliate links is that when someone clicks through your pin, it takes them directly to the brand/products website so there’s no need for you to have a blog!

Here’s the process for promoting affiliate links through Pinterest pins:

This process is under the assumption you have a Pinterest account that isn’t brand new, has a decent amount of pins on (more that you’ve made than you’ve saved) and you have fairly defined a niche. Even a broad/rough one! 

A note regarding affiliate marketing on Pinterest, Pinterest will 100% mark your account as spam if you ONLY have affiliate links on your pinterest. Creating a variety of different pins is key so you can space out any affiliate links you may be pinning.

The first step is to create high-quality pins. This means you create bold, eye-catching pin images in a variety of styles with different images. Everyone has different tastes so a variety of styles will help to appeal to more people. 

Using a tool such as Canva will make this 10 times easier! The free plan works amazingly well but also has a premium option if you prefer the premium features. 

Create a new design (or buy templates from places like Etsy), create eye-catching pins and use compelling text and a strong CTA (Call-To-Action) such as “Shop Now” or “Learn More”.

When uploading your pins to Pinterest, the title and description are also important! Make sure to include relevant keywords and a short but descriptive description about the product’s benefits, why you love it and who it can benefit!

Make sure you disclose properly! Add #ad, #affiliate or mention “affiliate link” to stay compliant with platform and affiliate policies. 

An additional task would be to track your analytics. This will show you a pins impressions, pins and outbound clicks. This will help you to see which pins are performing the best so you know which styles or boards are getting the most traction.

If you want a full beginners guide on getting started, I’ve also written a post that walks you through everything. From choosing the best programs to making your first commission (and aiming for your first $1000!). You can read it here: How to Make Money With Affiliate Marketing (Beginner-Friendly Guide).

You may find down the line that you prefer to have a blog or at least a landing page so that people aren’t sent straight to the product’s sales page. This is because you can then talk more about it and go over pros and cons of the product, so people have more information initially before deciding if it’s right for them.

Pinterest is also happier if you have blog posts linked back to pins as it loves fresh content!

So as much as you don’t NEED a blog for affiliate marketing on Pinterest, you may still find it worthwhile.

2. Sell Digital Products on Etsy (Promoted via Pinterest)

If you sell Digital Products on Etsy (or if you want to), then this option is for you!

Selling digital products is one of the easiest ways to make passive income online! Pinterest is the perfect platform to drive traffic to your shop. Unlike physical products, digital items require no inventory, no shipping, and can be sold over and over again with zero additional cost. This makes it ideal when crafting pins as it means you know the pins can stick around on the platform for a long time!

Pinterest and Etsy are such a perfect match for selling digital products! Whether these are printables, planners, templates, or even wall art!

Pinterest is a very visual search engine. This means that inevitably some niches and products will do better than others! Since Pinterest users love things such as planning, DIY, organisation, recipes, and creativity/crafts, your products have a huge potential audience! 

Here’s a super quick rundown of how to get started if you’re new to Digital Products:

Firstly, choose a profitable niche that will do well on Pinterest! Think about what people are actively searching for on Pinterest. It’s a visual platform like I mentioned earlier so anything “visual” is good! Products that are ALWAYS in demand are things like: printables, planners, templates, and PLR eBooks/PLR Bundles (PLR means you buy products that are already done-for-you, you rebrand them to your liking and resell as your own) are always a spot on choice.

Next you want to create high-quality products (or buy a PLR product/bundle for a small price). You can then use Canva, Adobe Illustrator, or Affinity Designer to design or re-brand professional-looking products. 

An example of one of my done-for-you PLR Bundles:

Set up an Etsy shop (or a Shopify store as this works too).  Etsy is beginner-friendly and already has a built-in audience searching for digital downloads which is ideal but If you prefer more control over your store, Shopify is a great alternative!

Once you’ve got your platform up and ready you can list your products! Remember to keep SEO in mind. This just means to use relevant keywords in your title, description, and tags so your products show up in Etsy search and Google results. It’s basically what you want your product to be found under when people search for different terms! 

Price competitively! This one is important but can be adjusted so don’t worry too much about it initially. Have a look at similar products on your chosen platform (Etsy or Shopify) and choose a price that reflects the value of your product. Don’t undervalue yourself, but keep prices lower if you’re a newer shop! Consider offering bundles for a higher perceived value.

This is the way you make money with Pinterest – you promote your digital products on Pinterest!  Pinterest is a visual search engine, and when used strategically, it can drive consistent traffic to your store and your digital products.

With Pinterest you can create multiple pin designs for the same product and space them out over time. The beauty of Pinterest is that pins can stay on the platform and circulate for a long time! This is how you can get passive sales from Pinterest straight to your Etsy or Shopify store!

3. Sell Physical Products with Print-on-Demand

Following on from the idea above, a different way to sell products and promote them through Pinterest is to to Print-On-Demand!


Pinterest is a great way to promote print-on-demand (POD) products such as mugs, t-shirts, tote bags, or wall art. Visual search engine remember! You can sell POD items through Etsy, or Shopify without holding any inventory yourself.

With Print-On-Demand, you create your own custom designs that are printed only when someone places an order. This means you don’t have to buy any products upfront!

You link your shop to a third-party supplier (such as Printify) and they then handle printing and shipping for you! This allows you to focus on creating more designs and marketing your products, without any worry about holding stock or shipping.

Pinterest is perfect for promoting POD products because users are consistently looking for unique, aesthetic, and personalised items. If you create eye-catching designs (especially that fit Pinterest trends), you can drive consistent sales to your products from Pinterest.

Here’s a quick rundown of the POD process:

Firstly you need to choose your POD Platform. Popular platforms include Printify, Printful and Gelato. These seamlessly integrate with online stores such as Etsy or Shopify, meaning you don’t need your own blog or website.

Then create unique and eye-catching designs. Things that work well on Pinterest are things such as 

  • Inspirational quotes on T-Shirts, Mugs, and Tote Bags
  • Minimalist or Aesthetic Art for Wall Prints (really popular at the moment)
  • Funny/Relatable Quotes or Phrases for Apparel, Wall Art and Mugs
  • Seasonal and holiday-themed designs – Always do well!

Once you’ve created your designs you upload them to add to your chosen products. You can then see what your designs look like on a variety of items such as t-shirts, hoodies, phone cases, tote bags, and posters!

Post your items to Etsy with optimised images, titles and descriptions, all linking back to your POD platform such as Printify. This means your sales are ready to go!

At that point once you have products like you can create (and publish) Pinterest Pins. Design a few different styles of pin for each product. Make the pins bold, and eye-catching, showcasing your products in use/from different angles if possible.

4. Drive Traffic to Your Email List

Having an email list is an amazing way you can make money through Pinterest.

It may not initially be clear how that’s possible so let me explain.

Firstly, who can even have/grow an email list?

The answer: literally anyone!

An email list is just where you sign up to a platform such as Mailerlite and then if people choose to give you their email address, it goes to your list. Once they are on your list, you can then email them and after some time you can start including links to products or affiliate links within these emails.

To get people to want to sign up for your email list, you offer something of value for a low price or for free.

Mailerlite has a completely FREE plan for your first 500 subscribers – start for FREE here!

This is where Pinterest comes in!

You can use Pinterest by creating pins that promote your free or low priced offer. The offer can be something simple such as a download of a template, a checklist, a printable design or anything else that people would want! Keep the freebie relevant to your niche/what your products and links are about or people will lose interest and unsubscribe.

You will need to create a landing page for the pins to link to.

A landing page is a page you can create (often through your Email Provider such as Mailerlite), which has the email sign up field.

This is why you can again make money on Pinterest but without the need for a blog. You direct people straight to a landing page, they can enter their email to get their download, you can then send relevant information/tips and down the line you can then include links to products/digital products, affiliate links or even digital services if that’s your thing!

5. Offer Pinterest Virtual Assistant Services

If you love using Pinterest, you can offer Pinterest virtual assistant (VA) services.

Becoming a Pinterest VA is an amazing way to make money on Pinterest.

If you understand how the platform works, and understand how to create engaging pins, how to schedule content, and how to optimise profiles/boards for growth, then it’s definitely one to consider.

You will basically get paid to help business owners and bloggers grow their accounts.

Many small business owners and bloggers don’t have the time or knowledge to use Pinterest to its fullest potential, even though they know how powerful a platform it can be for driving traffic and sales to whatever it is they are promoting. That’s where a Pinterest VA comes in!

What Does a Pinterest Virtual Assistant Do?

As a super quick rundown, these are the sorts of tasks and services you can offer as a Pinterest Virtual Assistant:

  • Pinterest Account Setup & Optimisation
  • Pin Design, Creation & Scheduling
  • Pinterest SEO
  • Pinterest Analytics & Tracking
  • Pinterest Ads Management

Where can you find clients for your Pinterest VA Services? 

You can find clients/businesses to work with through Fiverr, Upwork, or even Facebook Groups!

Many Etsy sellers, Bloggers, and Coaches need Pinterest help. Not because they can’t do it themselves, but because they don’t have the time to, or the time to learn the best practices and strategy! Pinterest is a hugely impressive marketing platform, as long as you know how to do so properly to get the best results.

You can of course also use Pinterest itself for marketing your VA services.  Create pins that promote your services and link to your booking page, landing page or portfolio! This way people who are interested have a quick and direct way to contact you where you can then discuss services, needs and pricing etc.

Once you become experienced with Pinterest, you can then also sell Pinterest templates, mini-courses, or coaching sessions to boost your income.

That leads on to the last point in this post…

6. Sell Pinterest Templates

If you’re good at designing eye-catching pins, you can sell Pinterest templates. 

This is an especially good option for those who know what Pinterest likes, knows that Pinterest users like, and have a creative eye.

Selling Pinterest templates is an amazing way to make money on Pinterest that doesn’t require the same time/deadlines as becoming a Pinterest VA. 

With selling Pinterest templates you create your products in your own time, and then sell them on platforms such as Etsy or Shopify.

You will find that many business owners, bloggers, brands and influencers want ready-made, easy-to-edit templates to be able to streamline their Pinterest strategy. Time is money and a lot of people are looking for ways to save time!

You can also offer more specific bundles/packs. This is especially useful for anyone in a defined niche such as (for example) templates for Food Bloggers, Lifestyle Bloggers, Etsy Sellers, Coaches or other Small Business owners!

Alongside selling your templates on Etsy or Shopify, you can of course promote your templates on Pinterest!

This one is super important to make sure you get your pins just right as it will be your initial mini portfolio for your design and pinterest pin making skills!

Creating beautifully designed, engaging, eye-catching pins is key to getting the attention of anyone potentially needing more pinterest pins! 

Once you’ve uploaded and optimised those pins, and people see their quality, they can then click through those pins directly to your Etsy or Shopify store and can purchase the templates that resonate with them and their business the most.

I hope this has helped to show you that there are many ways to make money on Pinterest.

It means that if you are already using Pinterest a lot and understand the platform, you can make money from it too!

Decide which option you like the sound of (or multiple options), then start by picking one method that excites you the most and go for that one first!

Whether it’s affiliate marketing, selling digital products, or offering Pinterest services, choosing the option that suits you, your schedule and your skills is key. You can of course do more than one of these too!

If you want to explore more beginner-friendly ways to make money online, I recently posted a full list called 25 Ways to Make $600 Quickly in 2026. It’s got loads of ideas you can use alongside Pinterest for even faster results.

Which option jumps out at you the most? Let me know in the comments! And if you found this post helpful, don’t forget to share it with others who want to monetise through their Pinterest too! 

Speak soon!

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