E-commerce Archives – Katherine McLee https://katherinemclee.com/tag/e-commerce/ Digital Marketing, Affiliate Marketing & Blogging Tips! Wed, 29 Jan 2025 12:48:47 +0000 en-GB hourly 1 https://wordpress.org/?v=6.7.2 https://i0.wp.com/katherinemclee.com/wp-content/uploads/2023/01/cropped-sdffdg.png?fit=32%2C32&ssl=1 E-commerce Archives – Katherine McLee https://katherinemclee.com/tag/e-commerce/ 32 32 148049789 How To Make $100 In a Day: 47 Fun and Practical Ideas https://katherinemclee.com/how-to-make-100-in-a-day-47-fun-and-practical-ideas/?utm_source=rss&utm_medium=rss&utm_campaign=how-to-make-100-in-a-day-47-fun-and-practical-ideas https://katherinemclee.com/how-to-make-100-in-a-day-47-fun-and-practical-ideas/#comments Tue, 28 Jan 2025 20:50:39 +0000 https://katherinemclee.com/?p=12025 In this post we are going to go over 47 of the easiest and most popular ways to make $100 a day! Making extra money isn’t always instant, but it’s 100% possible if you stick with it! The trick is finding side hustles or money-making ideas that you actually enjoy and want to keep doing. When you focus on the ideas/methods that interest you, you’ll find that the journey becomes way more fun and rewarding! With the tips I’m about to share with you below, you could start making extra cash fast – even $100 or more, in a single day! If something doesn’t work out, don’t worry or panic – it’s normal! It just means that specific option maybe wasn’t the right fit for you. Go through the other options and move on to the next idea that sparks your interest. Stay consistent, keep experimenting, and you’ll eventually find the perfect side hustle to hit your $100-a-day (or more) goal. Let’s get into the top ways to make some extra money! 1 – Affiliate Marketing Affiliate marketing is when you earn a commission by promoting other companies’ products.  The commission you receive will vary from brand to brand but there is a lot of money to be made! For me, I focus on partnering with brands I trust—companies whose products I use and love. It’s so much easier (and way more fun) to share things you know your audience will genuinely find valuable. The best part? Affiliate marketing has massive potential. Many successful bloggers use it as a key income stream, with some earning six figures or more just by funding a way that works for them. It’s all about being authentic and strategic! For more information on Affiliate Marketing and how to get started, check out this in-depth post HERE. 2 – Earn Money by Taking Surveys Taking surveys online is one of the easiest ways to earn extra cash from your laptop or phone. Many brands and companies are keen to gather consumer feedback to improve their products and services Sometimes it’s literally just for general information from the public. This means they are often willing to pay for your opinions. Platforms such as Swagbucks, SurveyJunkie, and OnePoll (UK) offer paid surveys, ranging from quick polls to longer, more in-depth questionnaires. Each survey will offer a different monetary amount and will all add up the payout threshold. This allows you to earn money or rewards like gift cards, completely at your own pace. While the pay amount for each survey might not look like much, consistently completing surveys can add up over time. It’s an easy way to make some money while killing some time! This makes it a great option for anyone looking to supplement their income in their spare time.  Plus, there’s no specialized skill or qualifications required – just your honest input! You can of course join multiple survey sites to maximize your earnings with this side hustle. 3 – Cashback Apps Cashback apps make it really easy to earn rewards or money back on your everyday purchases! By using apps like Rakuten or Upside, you can receive a percentage of what you spend as cash or redeemable points. It’s as simple as shopping through the app’s platform or uploading receipts from your regular purchases to the app. You still shop at your standard places, you just go to the website via the app or upload the receipts! The more you use these apps and take advantage of special offers, the faster your savings can add up. Regular users/shoppers often reach $100 within a few months, making cashback apps a hassle-free way to stretch your spending and earn a little extra on the side. While you may not make $100 in a day, over time you can be rewarded with fairly regular cashback payments or gift cards. 4 – Sell PLR Done-for-you Products Selling PLR (Private Label Rights) done-for-you products is a fantastic way to make money. This is because it’s a (relatively) low-effort, high-reward business model/way to create an income! You buy ready-made content such as courses, eBooks, downloads, templates, or graphics, and you then rebrand them and sell them as your own. Here’s an example of done-for-you products you can re-brand and re-sell as your own! There’s no need to spend hours creating products from scratch! It’s perfect for anyone who wants to offer digital products without the worry or hassle of making them. You can then sell them on platforms such as Etsy and Shopify! If you need more info on Shopify or their free trial, check that out here! Plus, digital products have no inventory or shipping costs. This means your profit margins are huge. The only cost needed is the one you paid for the item initially. Once set up, it’s a passive income stream that keeps bringing in sales even while you sleep!  5 – Sell Services on Fiverr If you have an online service to offer, you can do so on Fiverr! Fiverr is one of the easiest ways to start making yourself money online by offering your skills as paid services. No matter whether your skill is in writing content or emails, graphic design, video editing, voiceovers, or social media management (just as a few examples – the list is endless), you will find that someone will be looking for those specific services. People often start by creating simple, quick jobs at an appealing low price to attract your first few customers and then as your completed jobs, experience and positive reviews go up, you can then increase your rates and complexity of jobs! Fiverr handles all of the marketing and brings clients to you through keywords, so you don’t have to spend time searching for work. Of course you can promote your services if you’d like though! 6 – Invest in The Stock Market Investing can be a great way to make money if you are happy to be in it for the long game. It offers incredible potential for long-term growth if you stick with it. Platforms such as Trading 212 (if you’re in the UK) are perfect for beginners because they are user-friendly, reliable, and provide a range of tools to help you get started.  Trading 212 is a member of the Financial Services Compensation Scheme (FSCS) so is a great one to start with and if you want some free shares to get started, click this link here. With features like commission-free trading and helpful , beginner friendly resources, you can start building up your portfolio with minimal upfront costs. Just remember that investing is a long-term game. While you can see daily profits if markets perform well, the real power of investing lies in compounding over months and even years. Trading 212 and similar platforms make it easy to diversify your investments, whether you’re interested in stocks, ETFs, or fractional shares.  The beauty of Trading 212 itself is that they offer a virtual account to practice without any risk! If you are located outside of the UK you will need to find a platform where you are. Make sure they are highly reviewed and regulated by a Financial Body just as Trading 212 is! 7 – Publish a Book or eBook Publishing your own book or eBook (especially via platforms like Amazon KDP) can be a great way to earn money! As with any business model, it requires a thoughtful strategy, planning, writing, and marketing. You can use tools to help you create planners, notebooks or colouring books, then have them published via Amazon KDP! Once your eBook is live, it can generate passive revenue with minimal additional effort! This is down to the fact that you create them once, but can sell multiple times over as Amazon does the publishing/printing and shipping for you! You can also sell digital downloads of the books on platforms such as Shopify or Etsy! This can include books you have written yourself, or books you have bought with PLR which are done-for-you books that you can sell as your own! 8 – Freelancing Your Skill Set Freelance work is another fantastic way to earn extra money. If you have specific skills, freelancing from home can be a great way to earn extra money. You can easily sign up to websites such as Fiverr and Upwork. These platforms connect freelancers with clients who need specific skills such as proofreading, web design, writing, photography or social media management. After setting up your profile and services, you can start taking on freelance jobs that fit into your schedule.  Most often anyone can sign up to offer freelance platforms like the ones mentioned above. However, be aware that some platforms may have application processes or require you to prove your skills before accepting you in. Once you’re approved, you can then start offering your services and set your own rates! 9 – Deliver Food Delivering food can be an incredibly easy and flexible way to make extra cash.  Especially if you’re looking for a side hustle that fits around your schedule. Whether you’re delivering pizzas, burgers or groceries, platforms such as Uber Eats, Just Eat, DoorDash or Deliveroo make it super simple to get started. You can work as much or as little as you like, depending on your monetary/work wants and your availability. The best part for this income option is that you can sometimes earn tips on top of your delivery fee, boosting your income even more! With this type of work you don’t need any special qualifications – just a reliable vehicle, a phone, and a willingness to work. Some people even opt to deliver without a car. They may opt for riding a motorbike, push bike, or walking. It’s an easy way to turn your free time into cash while helping others get what they need! 10 – Earn Money from Cash Back Offers If you love shopping, why not get paid for it? Cashback platforms like Rakuten make it really easy to earn money on purchases you’re already making. The process is really simple too! You create an account for free, shop at your normal/favorite places but via their site, and you then earn a percentage back in cash or as rewards! Rakuten often has special promotions and bonuses, meaning you can speed up your earnings too. It’s an amazing way to make an income without any extra effort!  While you may not make $100 a day, using platforms such as Rakuten can certainly add up over time, for little to no extra effort. 11 – Sell/Return Unused Items from Your Home I think we are all guilty of buying things we really didn’t need or thought we wanted but never ended up using/wearing. I know I am! Instead of letting those purchases sit gathering dust, (if they are recent purchases) you can return them to the store for a refund! This is a really quick and easy way to get some money back. Make sure to always keep your receipts and return items within the store’s return policy period if they don’t fit/aren’t useful or aren’t what you wanted or expected.  If returns are not an option due to closed return windows ect, consider selling the items online or through consignment shops if you have any local to you. Does this sound like something you are interested in? If so, start by decluttering and getting rid of anything you haven’t used in the past year. If it isn’t used/useful or doesn’t bring you joy – you can sell it! You of course may not get the full retail price, but it’s a good way to recoup some of your money rather than it sitting in your home costing you 100% of the money spent! 12 – Sell Unused Gift Cards Selling unused gift cards is an easy (and quick) way to declutter your home and make some quick cash! Every single year, millions of dollars in gift cards go unused! Which is...

The post How To Make $100 In a Day: 47 Fun and Practical Ideas appeared first on Katherine McLee.

]]> In this post we are going to go over 47 of the easiest and most popular ways to make $100 a day!

Making extra money isn’t always instant, but it’s 100% possible if you stick with it!

The trick is finding side hustles or money-making ideas that you actually enjoy and want to keep doing.

When you focus on the ideas/methods that interest you, you’ll find that the journey becomes way more fun and rewarding!

With the tips I’m about to share with you below, you could start making extra cash fast – even $100 or more, in a single day!

If something doesn’t work out, don’t worry or panic – it’s normal! It just means that specific option maybe wasn’t the right fit for you. Go through the other options and move on to the next idea that sparks your interest.

Stay consistent, keep experimenting, and you’ll eventually find the perfect side hustle to hit your $100-a-day (or more) goal.

Let’s get into the top ways to make some extra money!

how to make $100 or £100 in a day red backgroubd with womans hand holding lots of cash money

1 – Affiliate Marketing

Affiliate marketing is when you earn a commission by promoting other companies’ products. 

The commission you receive will vary from brand to brand but there is a lot of money to be made!

For me, I focus on partnering with brands I trust—companies whose products I use and love. It’s so much easier (and way more fun) to share things you know your audience will genuinely find valuable.

The best part? Affiliate marketing has massive potential.

Many successful bloggers use it as a key income stream, with some earning six figures or more just by funding a way that works for them.

It’s all about being authentic and strategic!

For more information on Affiliate Marketing and how to get started, check out this in-depth post HERE.

2 – Earn Money by Taking Surveys

Taking surveys online is one of the easiest ways to earn extra cash from your laptop or phone.

Many brands and companies are keen to gather consumer feedback to improve their products and services Sometimes it’s literally just for general information from the public. This means they are often willing to pay for your opinions.

Platforms such as Swagbucks, SurveyJunkie, and OnePoll (UK) offer paid surveys, ranging from quick polls to longer, more in-depth questionnaires. Each survey will offer a different monetary amount and will all add up the payout threshold.

This allows you to earn money or rewards like gift cards, completely at your own pace.

While the pay amount for each survey might not look like much, consistently completing surveys can add up over time. It’s an easy way to make some money while killing some time!

This makes it a great option for anyone looking to supplement their income in their spare time. 

Plus, there’s no specialized skill or qualifications required – just your honest input!

You can of course join multiple survey sites to maximize your earnings with this side hustle.

3 – Cashback Apps

Cashback apps make it really easy to earn rewards or money back on your everyday purchases!

By using apps like Rakuten or Upside, you can receive a percentage of what you spend as cash or redeemable points.

It’s as simple as shopping through the app’s platform or uploading receipts from your regular purchases to the app.

You still shop at your standard places, you just go to the website via the app or upload the receipts!

The more you use these apps and take advantage of special offers, the faster your savings can add up.

Regular users/shoppers often reach $100 within a few months, making cashback apps a hassle-free way to stretch your spending and earn a little extra on the side.

While you may not make $100 in a day, over time you can be rewarded with fairly regular cashback payments or gift cards.

4 – Sell PLR Done-for-you Products

Selling PLR (Private Label Rights) done-for-you products is a fantastic way to make money. This is because it’s a (relatively) low-effort, high-reward business model/way to create an income!

You buy ready-made content such as courses, eBooks, downloads, templates, or graphics, and you then rebrand them and sell them as your own.

Here’s an example of done-for-you products you can re-brand and re-sell as your own!

There’s no need to spend hours creating products from scratch!

It’s perfect for anyone who wants to offer digital products without the worry or hassle of making them.

You can then sell them on platforms such as Etsy and Shopify!

If you need more info on Shopify or their free trial, check that out here!

Plus, digital products have no inventory or shipping costs. This means your profit margins are huge. The only cost needed is the one you paid for the item initially. Once set up, it’s a passive income stream that keeps bringing in sales even while you sleep! 

5 – Sell Services on Fiverr

If you have an online service to offer, you can do so on Fiverr!

Fiverr is one of the easiest ways to start making yourself money online by offering your skills as paid services.

No matter whether your skill is in writing content or emails, graphic design, video editing, voiceovers, or social media management (just as a few examples – the list is endless), you will find that someone will be looking for those specific services.

People often start by creating simple, quick jobs at an appealing low price to attract your first few customers and then as your completed jobs, experience and positive reviews go up, you can then increase your rates and complexity of jobs!

Fiverr handles all of the marketing and brings clients to you through keywords, so you don’t have to spend time searching for work. Of course you can promote your services if you’d like though!

6 – Invest in The Stock Market

Investing can be a great way to make money if you are happy to be in it for the long game. It offers incredible potential for long-term growth if you stick with it.

Platforms such as Trading 212 (if you’re in the UK) are perfect for beginners because they are user-friendly, reliable, and provide a range of tools to help you get started. 

Trading 212 is a member of the Financial Services Compensation Scheme (FSCS) so is a great one to start with and if you want some free shares to get started, click this link here.

With features like commission-free trading and helpful , beginner friendly resources, you can start building up your portfolio with minimal upfront costs.

Just remember that investing is a long-term game. While you can see daily profits if markets perform well, the real power of investing lies in compounding over months and even years.

Trading 212 and similar platforms make it easy to diversify your investments, whether you’re interested in stocks, ETFs, or fractional shares. 

The beauty of Trading 212 itself is that they offer a virtual account to practice without any risk!

If you are located outside of the UK you will need to find a platform where you are. Make sure they are highly reviewed and regulated by a Financial Body just as Trading 212 is!

7 – Publish a Book or eBook

Publishing your own book or eBook (especially via platforms like Amazon KDP) can be a great way to earn money!

As with any business model, it requires a thoughtful strategy, planning, writing, and marketing.

You can use tools to help you create planners, notebooks or colouring books, then have them published via Amazon KDP!

Once your eBook is live, it can generate passive revenue with minimal additional effort! This is down to the fact that you create them once, but can sell multiple times over as Amazon does the publishing/printing and shipping for you!

You can also sell digital downloads of the books on platforms such as Shopify or Etsy! This can include books you have written yourself, or books you have bought with PLR which are done-for-you books that you can sell as your own!

8 – Freelancing Your Skill Set

Freelance work is another fantastic way to earn extra money.

If you have specific skills, freelancing from home can be a great way to earn extra money.

You can easily sign up to websites such as Fiverr and Upwork. These platforms connect freelancers with clients who need specific skills such as proofreading, web design, writing, photography or social media management.

After setting up your profile and services, you can start taking on freelance jobs that fit into your schedule. 

Most often anyone can sign up to offer freelance platforms like the ones mentioned above.

However, be aware that some platforms may have application processes or require you to prove your skills before accepting you in. Once you’re approved, you can then start offering your services and set your own rates!

9 – Deliver Food

Delivering food can be an incredibly easy and flexible way to make extra cash. 

Especially if you’re looking for a side hustle that fits around your schedule.

Whether you’re delivering pizzas, burgers or groceries, platforms such as Uber Eats, Just Eat, DoorDash or Deliveroo make it super simple to get started. You can work as much or as little as you like, depending on your monetary/work wants and your availability.

The best part for this income option is that you can sometimes earn tips on top of your delivery fee, boosting your income even more!

With this type of work you don’t need any special qualifications – just a reliable vehicle, a phone, and a willingness to work.

Some people even opt to deliver without a car. They may opt for riding a motorbike, push bike, or walking.

It’s an easy way to turn your free time into cash while helping others get what they need!

10 – Earn Money from Cash Back Offers

If you love shopping, why not get paid for it? Cashback platforms like Rakuten make it really easy to earn money on purchases you’re already making.

The process is really simple too! You create an account for free, shop at your normal/favorite places but via their site, and you then earn a percentage back in cash or as rewards!

Rakuten often has special promotions and bonuses, meaning you can speed up your earnings too. It’s an amazing way to make an income without any extra effort! 

While you may not make $100 a day, using platforms such as Rakuten can certainly add up over time, for little to no extra effort.

11 – Sell/Return Unused Items from Your Home

I think we are all guilty of buying things we really didn’t need or thought we wanted but never ended up using/wearing. I know I am!

Instead of letting those purchases sit gathering dust, (if they are recent purchases) you can return them to the store for a refund!

This is a really quick and easy way to get some money back.

Make sure to always keep your receipts and return items within the store’s return policy period if they don’t fit/aren’t useful or aren’t what you wanted or expected. 

If returns are not an option due to closed return windows ect, consider selling the items online or through consignment shops if you have any local to you.

Does this sound like something you are interested in? If so, start by decluttering and getting rid of anything you haven’t used in the past year. If it isn’t used/useful or doesn’t bring you joy – you can sell it!

You of course may not get the full retail price, but it’s a good way to recoup some of your money rather than it sitting in your home costing you 100% of the money spent!

12 – Sell Unused Gift Cards

Selling unused gift cards is an easy (and quick) way to declutter your home and make some quick cash!

Every single year, millions of dollars in gift cards go unused! Which is a scary statistic!

Different countries/areas have different companies that will buy gift cards back or offer other credits, so look for a credible one in your area!

Cards from popular retailers like Amazon or Walmart are in high demand and often fetch great rates!

Of course you may not get the full value of the card back, but it’s still better than the entire card being wasted!

13 – Rent Out Your Stuff

A simple way to make some money is to rent out things you aren’t using that other people are looking to rent.

If you own a parking space but don’t have a car, consider renting it out to those who would happily pay to use it.

This can be really profitable in busy inner city/urban areas where parking is not only expensive, but hard to come by!  It won’t take long to find someone who’s willing to pay for the spot! 

You could also consider renting out garage space, large tools/machinery or other items that people may be looking for but aren’t wanting to buy.. 

You can advertise in online adverts or in neighborhood groups online.

14 – Email Marketing Manager

Email marketing is one of the most powerful ways businesses connect with their audience. A lot will say that their email list is one of the most important and valuable things that they have! Because of this, they are willing to pay for experts who can help write and schedule engaging emails that drive sales or clicks!

As an Email Marketing Manager, you’ll create newsletters, automated sequences, and promotional campaigns to help brands connect more with their audience, and help drive clicks and sales back to whatever their business needs.

If you are looking to grow your email list or need ideas how to grow someone elses – snag this free cheatsheet on Lead Magnets for email growth!

Many businesses (especially e-commerce stores and bloggers) need this service, and you can charge per project or on a retainer basis – making this a great way to build a steady income online that suits you as well as the blogger/brand!

If you’re looking for an easy-to-use, totally beginner friendly and affordable email marketing platform, MailerLite is a stand out choice! It’s the platform I use and I can highly recommend it!

It’s beginner-friendly (super easy to work with and use), it’s got loads of automation features, and offers a free plan without any upfront or ongoing costs.

No matter whether you’re running your own campaigns for yourself, wanting to practice with email software or using it for clients, MailerLite is a really great tool to help maximize results while keeping things streamlined and simple!

15 – Sell Your Used Books

Selling used books is a fantastic option if you’ve got old books lying about and are looking to make that $100 in a day!

You can use platforms like eBay, Amazon, and Facebook Marketplace, and it’s then easy to connect with buyers who are looking to buy good-quality, second-hand books at a good price.

If you don’t have many used books at home, you can find cheap books from garage sales or thrift stores! If you focus on popular genres such as textbooks, rare editions, or trending novels, you can really increase your profit margins as people are always looking for good deals on those sorts of books.

This option is effective for both decluttering and making money online.

16 – Become a Virtual Friend in Your Free Time

This is one for anyone who is more of a “people” person.

If you enjoy chatting with new people and offering some companionship or friendship, becoming a virtual friend can be a fun and fulfilling way to make money.

Websites suuch as RentAFriend, Papa, and Fiverr allow you to connect with people who are looking for someone to talk to, play games with, or even offer advice. Some even look for a friend to accompany them to events etc!

There’s no romantic aspect – just friendly conversations and support. You set your own hours and rates, making it a flexible side hustle that fits into your free time and your schedule.

Some virtual friends make hundreds of dollars a month simply by being a kind and engaging presence for others online!

17 – Become a Virtual Assistant

If you’re organized and good at multitasking, becoming a virtual assistant (VA) is a fantastic way to make money online!

Business owners, bloggers, influencers and entrepreneurs are always looking for help with the daily tasks that take time away from them creating content/products! These tasks could be things like email management, social media scheduling, data entry, help with Pinterest and customer support.

You can sign up and start on websites like Fiverr or Upwork, and you set your own rates based on your experience!

As for how much you can make, many new VAs earn between $15-$50 per hour, and as you gain clients and experience, it can turn into a full-time income. Plus, you get the freedom to work from anywhere!

18 – Participate in Research Studies

Participating in research studies can be a simple way to make some extra cash while helping scientific studies and brands enhance their knowledge. 

Many universities, medical institutions, brands and market research companies pay individuals to take part in studies. These can range from medical trials to focus groups or surveys. 

The amount you get paid will vary based on the type of study and the time commitment involved. Some will pay their participants as much as $50 to $200 per session. 

You can find opportunities by checking local university websites, clinical research facilities, brand websites or online platforms that offer the studies near you.

Companies are constantly seeking participants for focus groups for fresh insights and information. You usually don’t need any special qualifications to get involved as they are looking for a range of participants.

Always make sure it’s through a reputable source and always read the study requirements carefully and ensure it’s something you’re comfortable with before committing!

19 – Rent Out an Extra Room on Airbnb

If you have a spare room in your home, renting it out could be a fantastic way to bring in extra income. 

This could be a room, an attic conversion or a renovated basement/living space!

Platforms like Airbnb make it simple to advertise and list your space, whether it’s just for weekends, holidays, or for full-time.

Hosting not only lets you earn money but also gives you the chance to meet people from all over the world.

You’ll have full control over your availability, pricing, and house rules. This allows you to tailor the experience to fit your lifestyle.

It’s a flexible and rewarding side hustle for anyone with a little extra space!

Always make sure you use reputable platforms!

20 – Sell Items on Amazon

Do you have stuff lying around the house? Or maybe you’ve got an eye for finding bargains? Selling items on Amazon can be a fast and profitable way to make extra cash.

Whether it’s books, gadgets, or other products, Amazon makes it easy to list and sell to millions of potential buyers. You don’t need a full-blown business to start – just some products and a bit of time to get your listings set up.

Plus, with Amazon handling the tricky, fiddly stuff like shipping through FBA (Fulfillment by Amazon), you can just focus on finding great items to sell!

Some sellers have made hundreds in their first month, so if you’ve got an eye for products, this could be a great side hustle for you!

21 – Flipping Items

If you love finding a good deal, flipping items could be the perfect side hustle for you.

The trick here is to find and buy items at bargain prices that you can resell for a profit.

You can find items at flea markets, garage sales, boot sales, thrift shops, or even online marketplaces such as eBay! 

With some creativity and a little know-how, this can turn into a lucrative side hustle option.

The key here is to do a bit of research and focus on items that people are actively looking for. This could be vintage decor, niche pieces, or unique collectibles for some examples.

22 – Start Your Own Blog

Here’s one that’s close to home for me!

If you’re looking for a creative and long-term way to make money, starting a blog is a brilliant option!

Blogs can generate income through ads, affiliate marketing, sponsored content, digital products, and more. The best part? You can build a blog around any topic you’re passionate about. No matter whether it’s travel, fitness, parenting, or even niche hobbies.

While blogging takes time to gain traction, once your content is out there it can work for you 24/7. This then can bring in passive income over time. 

And trust me, those little wins – like your first affiliate sale, makes all the effort so worth it!

For answers to the most commonly asked blogging-related questions, have a look at this post here!

23 – Bookkeeping

If numbers, organization and attention to detail are your thing, bookkeeping could be the perfect way for you to earn some extra cash.

With businesses of all sizes needing help managing their finances, bookkeepers are always in demand.

You don’t need a formal accounting degree to get started either. There are plenty of online courses to teach you the basics!

Once you know how to track expenses, balance accounts, and generate financial reports, you can then offer your services to small business owners, freelancers, and even entrepreneurs. 

It’s a really flexible job you can do remotely and part-time, making it ideal for fitting around your daily life and other commitments. Experienced bookkeepers can earn $25 to $50 per hour, making it a profitable and reliable side hustle.

Plus as a bonus, it’s a skill that you can keep improving on, and that only gets more valuable with time!

24 – Transcribe Audio Recordings

If you’re a fast (and accurate) typist with really good listening skills, audio transcription could be an excellent way for you to generate some additional income.

(This one isn’t great for anyone like me who is fast, but not always accurate lol).

This side hustle involves listening to audio recordings and converting them into written documents. This makes it a valuable service across many industries, such as legal, medical, and general business.

The beauty of audio transcription work is that it’s really flexible which allows you to choose your own hours and work from virtually anywhere!

With consistent practice and good attention to detail, you can refine your skills and turn this opportunity into a reliable income stream where you can work up to make that $100 in a day!

25 – SEO Specialist

This is a bit of a niche option to make $100 in a day, but if you’re good with keywords and analytics, offering SEO services is a great way to generate an income.

Businesses and bloggers need help ranking higher on Google as their whole business relies on having an audience, and many will pay well for services like keyword research and site optimization.

You can start with free online courses, and even beginners can charge $50 to $100 per project. With SEO in high demand, this side hustle has serious growth potential!

If you’re familiar with how Google works and love looking into keywords and the back-end analytics, becoming an SEO specialist is a fantastic way to make some money.

You don’t need a fancy degree or qualification to get started. There are plenty of free and paid resources/courses online to help you build your SEO skills.

As an SEO specialist, you could offer services such as keyword research, on-page optimization, and backlink building.

Rates will vary depending on your own experience and skill set, but even beginners can charge $50 to $100 per project.

The good thing about skills like this is that once you’ve got a few success stories behind you, your earning potential can skyrocket.

SEO is an always-in-demand skill that businesses and brands are constantly looking for, making it a great side hustle that can turn into a full career if you choose!

26 – Create an Online Course

This is a fun one for anyone who has knowledge to share!

If you’re an expert in something, no matter whether it’s blogging, cooking, productivity hacks, or even niche hobbies – you can turn that knowledge into an online course!

(I am using the term “expert” but truly all you need is lesser-known information on your chosen topic!)

Platforms such as Teachable and Thinkific make it super easy to create and sell courses to people from all over the world.

Online courses are becoiming more and more popular as people are realising that investing a little money to save a lot of time is SO worth it!

I rave about this Blogging Course for exactly that reason. The amount of time this information provided me – all in one place – makes it such a good investment.

One of the best parts of this income option is that once your course is live, it becomes a source of passive income.

Of course it takes time upfront to script, plan and record, but after that, you can earn money over and over. 

The only things to really focus on then are any updates that may need adding, and marketing your course to those who would be looking to obtain the information you are sharing!

27 – Become a Pet Sitter

Pet sitting is an ideal side hustle for animal lovers because it allows you to spend quality time with animals, all while earning money.

Whether you’re walking dogs, feeding cats, or providing companionship to pets while their owners are away, it can be a fulfilling experience for anyone who loves animals!

The beauty of pet sitting is that you can choose the hours that fit your schedule. This could be shorter, one off jobs, to regular recurring jobs.

Platforms such as Rover make it easy to connect with pet owners in need of trustworthy care for their precious pets.

This side hustle option often pays well, with pet sitters often earning $20-$40 per visit depending on the services and care required. 

For animal lovers, it’s a win-win: doing what you love while making extra income!

28 – Teaching English Online

Teaching English as a second language online is a helpful and growing side hustle opportunity. It’s especially perfect for those looking for flexibility and more meaningful work!

Whether you choose to teach online or in person, this income option is incredibly versatile and flexible, making it again perfect for anyone wanting their income to fit seamlessly around family commitments and/or other responsibilities.

While you don’t necessarily need a degree, having a TEFL (Teaching English as a Foreign Language) certification is essential to be accepted for most positions and in turn maximize your earning potential.

Platforms like VIPKID, Qkids, and Cambly connect you with learners worldwide and offer decent pay, often up to $22 per hour or more depending on your experience and which platform you choose.

If you enjoy helping others and want to work from anywhere, this could be the perfect income stream for you!

29 – Photography

Photography can be an amazing way to make money! Whether your niche is portraits, product photography, or even selling stock images online, there are loads of opportunities to turn your photo skills into an income.

You can start small with just a camera or even a smartphone, build a portfolio, and grow your client base over time.

You can take courses and become more qualified as you become more experienced too. This in turn will reflect in the prices you then charge.

Plus, with social media and the internet in general, marketing your work has never been easier. You can sell stock images to stock image websites, or sell prints via Etsy or Shopify!

If you have a good eye for detail and are creative, photography can be a super flexible, and profitable side hustle to start. 

With time and effort it won’t be long before you’re up to making $100 in a day!

30 – Personal Stylist

Becoming a personal stylist is a fantastic way to make money while helping people look and feel their best!

Whether you’re styling people for their everyday style, special events, or even professional photoshoots, there’s always a demand for expert fashion advice.

The beauty of this venture is that you can work in-person, online, or a mix of the two! You can offer virtual styling sessions, wardrobe ideas, or even personal shopping services if you prefer to see things in person.

Due to the internet and specifically Social Media, building a personal brand and attracting clients is easier  than ever!

If you love fashion and have an amazing eye for style, this could be the fun, flexible, and rewarding side hustle for you!

31 – Become a Translator

If you’re fluent in more than one language, you can absolutely put your skills to good use and try out becoming a translator!

It’s such a rewarding job where you get to help people communicate across different languages. You could be translating anything from important documents and audio recordings to books or creative writing!

If you have the skills, translating is an amazing way to use your talent while earning money.

Plus, you can often do this work from the comfort of your home or on a flexible schedule, making it a fantastic option if you’re looking for freedom in your career!

32 – Sell Items on Etsy

No matter if you love making handmade crafts, designing printables, or selling PLR/done-for-you products, selling on Etsy is a great way to make money!

Etsy is an online market place which means it already has its own customer base. 

Whether you sell jewelry, home decor, digital downloads, or custom gifts, you can start as small as you like and can grow your shop over time.

Plus, with Etsy handling all purchases and payments, plus giving you built-in exposure to a ready-made audience, it’s easier than ever to reach customers worldwide!

Another popular option when it comes to selling items on Etsy is to use a platform such as Printify and you can sell Print-On-Demand products. This could be mugs, t-shirts, stickers, or anything else that appeals to you!

With Print-On-Demand you design your items in Printify, connect it to your Etsy store, and then whhen people order, the order goes directly through Printify so you don’t have to hold any stock/inventory and no worry about having to ship items out yourself!

Using Printify lets you design items you like, it lets the customer buy whichever variation you have advised is available, and you don’t have to do anything else other than collect the profit!

Definitely a good option!

33 – Secret/Mystery Shopper

Becoming a secret shopper, or mystery shopper, is a great way to earn some extra cash.

You basically get to shop, dine out, or try services as an anonymous customer. Then you get paid to share your honest feedback regarding your experience or any specific things you’ve been asked to check out.

It’s like being on a secret mission to evaluate businesses and help them improve.

If you enjoy shopping and have a good eye for detail, this could be the perfect side hustle for you.

Where you can do this will vary from country to country so check out local mystery shopping platforms near you if this option interests you!

34 – Offer Video Editing Services

Video editing services can be an amazing way to make $100 in a day.

The popularity of platforms like YouTube and TikTok has heightened the demand for talented video editors, making it one of the best opportunities out there.

Every vlog, cinematic montage, or viral short video starts as raw video footage. It’s the editor who transforms it into something captivating and impactful!

And here’s the best part: you don’t need years of experience to get started!

You can pick up video editing skills in just 3 to 6 months with free or affordable online resources. YouTube tutorials are a great place to begin.

Once you’ve honed your craft, the earning potential is amazing.

Rates can vary depending on the type of videos you work on, but with dedication this could turn into a lucrative and creative career or side hustle.

35 – Become a Content Re-purposer

If someone is creating content, chances are they are looking for ways to get more eyes on their work without constantly creating new content from scratch! That’s where content re-purposers come in.

Here are a couple of examples of the jobs you may get as as a content re-purposer: you might turn blog posts into social media graphics, you might change podcasts into blog posts, or break down/edit long form YouTube videos into short-form videos for platforms such as TikTok or Instagram!

It’s a high-demand skill that saves creators SO much time while also helping them grow their audience across multiple platforms.

If you enjoy organizing and editing content in streamlined, engaging ways, this could be the ideal side hustle for you!

36 – Social Media Manager

With the rise of influencers and online brands, many need help staying active on social media so they can focus on content! That’s where a Social Media Manager comes in!

Whether it’s help in creating engaging posts, scheduling content, responding to comments or other tasks to help grow their audience/followers, this role is perfect if you love spending time online and know how to keep an audience engaged and growing!

Depending on your skills/experience and the brands and content crerators you choose to work with, you’ll find people willing to pay hundreds or even thousands per month! 

It can be a lot of work but super enjoyable if you’re on social media anyway!

37 – Data Entry Jobs

Data entry jobs are a simple way to earn $100 in a day.

It’s perfect for beginners as you only need basic computer skills!

The tasks often involve typing and organizing data, making it accessible for anyone who wants to do it. While the hourly pay isn’t as high as some other options, it’s flexible and can be done remotely on your own schedule which is a huge bonus.

You can improve your chances of making an income with data entry by learning through  online tutorials and courses. To find work in this area you can look for opportunities on platforms like Upwork or Fiverr, or research companies looking for this work directly.

38 – Start a YouTube Channel

Starting a YouTube channel is an amazing way to earn income while sharing your passions with an audience from all over the world!

Whether you’re into tutorials, reviews, or lifestyle content, YouTube offers limitless creative freedom and several ways to monetize your channel and your brand.

Once you hit 1,000 subscribers and 4,000 watch hours, you can join the YouTube Partner Program to earn ad revenue from your videos. Beyond ads, there are many other income opportunities through sponsorships, affiliate marketing, and selling your own products or services.

One of the best aspects of YouTube is its potential for passive income. A single video can continue to generate views – and money – for years to come. 

Building a successful channel requires dedication and consistency, but it’s highly flexible – you set your own schedule and style!

Many creators now earn full-time incomes, with some making six or even seven figures annually. YouTube isn’t just a side hustle. It’s an amazing platform for personal expression, financial growth, and creating a lasting impact on your own channel on the internet.

39 – Facebook Ads Manager

Becoming a Facebook Ads Manager can be a really good way to make $100 in a day because brands and businesses are always looking for skilled people to help them get more leads and in turn, more sales!

With millions of people and businesses relying on Facebook ads, there’s always a huge demand for ad managers who can create, optimize, and scale campaigns for those businesses.

Plus, you don’t need a degree or any specific qualifications to get started. All you need is the right training/skills and some experience.

Once you really master it, you can charge hundreds or even thousands per month per client, making it a super effective and flexible side hustle or even full-time business!

40 – Buy and Sell Domains

Buying and selling domains (also known as domain flipping) is an excellent side hustle because it offers high-profit potential with minimal upfront investment.

You can purchase domain names for as little as $10–$50 and resell them for significantly higher prices. Sometimes in the thousands!

It’s flexible, allowing you to work from anywhere which is ideal for those looking to fit their income in around their daily schedule.

High-value domains, especially those with a .com extension, tend to attract the highest offers. 

This isn’t a hard and fast rule, but it does seem to go that way. 

Platforms such as GoDaddy Auctions and Flippa make it super easy to buy and sell domains.

With patience and a bit of strategy mixed with market insight, domain flipping can generate fairly substantial returns, making it both a profitable and engaging side hustle!

With the right effort, a successful domain flipping business has the potential to generate six-figure incomes annually.

41 – Start a Podcast

Starting a podcast is a great side hustle because it offers you a creative outlet alongwith the opportunity to build a personal brand.

You only need minimal equipment to start. This includes things like a microphone and editing software. With these you can start producing episodes on topics you’re passionate about right away! Whether it’s storytelling, education, or niche interests, you will find an audience who enjoys listening to you.

Podcasts generate income through sponsorships, affiliate marketing, merchandise, and listener donations, making them a versatile way to earn.

While you can’t expect to make money instantly, sticking with it and being consistent is the best way to grow your brand and your audience, which in turn will grow your income! 

Platforms such as Spotify or Apple Podcasts make it easy to distribute your content and grow yourself an audience. While it will take time to gain traction, consistent, high-quality content can lead to long-term passive income and even open doors to other opportunities!

It’s a flexible, scalable side hustle option that fits well around daily life.

42 – Graphic Designer

If you’ve got a good eye, are creative, if you love designing logos, social media graphics, or website images, becoming a freelance graphic designer is a fantastic way to make extra money!

There are always people needing graphics and images created! With platforms like Canva, Adobe Illustrator, and Photoshop, you can create unique logos, banners and visuals – without the need for a big budget. 

Whether you sell custom designs, take on specific custom client projects, or even offer templates on Etsy or Shopify, designing graphics for brands and content creators can be a really fun way to earn if you’re good at it!

43 – Start a Consulting Business

This is a side hustle/business idea for those who have a more specialised skill set!

If you have expertise in a particular field you could start your own consulting business. No matter whether your skills and expertise are in marketing, business strategies, or even personal development, you can use your knowledge and make it into a profitable business!

People (including brands and companies) are always looking for expert guidance to help them solve and overcome problems and achieve their goals.

You can start off small by offering one-on-one coaching or consulting calls so you get comfortable and in the swing of things. After that you can then scale up by offering services such as group sessions, digital courses, or even mentorship programs.

You of course set your own rates, choose clients to work with that you enjoy, and build a business that fits into your current daily lifestyle.

A consulting business is an amazing way to make $100 in a day, and in time you can easily scale it up to a full time income stream!

44 – Review Websites and Apps

If you are open minded and you enjoy trying out new websites and apps, you can literally get paid to share your feedback! 

Platforms such as UserTesting and PlaytestCloud pay users to test websites and apps and provide honest opinions on how usable and functional they are!

Usually these tests take around 10-20 minutes and can pay anywhere from $5 to $60, depending on complexity and requirements.

This side hustle is perfect for anyone already enjoying games/websites and apps, requires no special skills, and can be done from home in your spare time.

Plus, if you’re consistent, you can earn a decent stream of extra income just by sharing your thoughts on apps, games and websites!

45 – Start a Pressure-Washing Business

If you prefer a more hands-on and outdoorsy side hustle, starting a pressure-washing business is a fairly low-cost, high-profit way to make money!

You will always find people who need driveways, sidewalks, decks, and buildings cleaned. This makes demand steady year-round!

With just a pressure washer and basic supplies, you can start small and scale up as you like. Plus jobs can pay $100+ per hour when you get good at it. This means you can quickly earn a good income, without needing too many jobs booked in. Perfect for those who want flexibility, independence, and great earning potential!

Of course just remember to get insurance!

46 – Make Money Doing Short Tasks / Micro Jobs

If you want a super quick way to earn money online, micro jobs are a great option!

Platforms like Amazon Mechanical Turk, Clickworker, and even Fiverr’s “quick gigs” section pay users for small, simple tasks! These are things such as data entry, AI training, transcription, surveys, website testing, and loads more.

Many of these tasks take just a few minutes to complete and don’t require special skills which is amazing as it makes them accessible to almost anyone!

While each task might only pay you a small amount, they can add up quickly! This is especially true if you dedicate time to completing multiple tasks daily. Some platforms also offer higher-paying jobs as you gain experience, allowing you to boost your earnings over time. Which is another win-win!

47 – Rent Out Your Car

Have you got an extra car that’s not getting much use? 

This could be a second vehicle or your main vehicle that you aren’t using currently.

Instead of letting it sit unused, consider renting it out through platforms such as HyreCar. These platforms make it easy to legally rent out your vehicle, whether you’re away or just don’t use it daily.

To start, check if your car meets the service’s requirements and you need to ensure your insurance covers car rentals.

Renting out your car through the right channels is an excellent way to turn an unused asset into steady, passive income!

As you can see from all the options above, there are so many ways that you can make $100 in a day! Some will take more time than others but with time, determination and learning skills where needed, you can see how easily it can be done!

Which of these options to make $100 in a day appeals to you the most?

Do you already do any of the options I listed here?

Let me know in the comments!

Speak soon!

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The post How To Make $100 In a Day: 47 Fun and Practical Ideas appeared first on Katherine McLee.

]]> https://katherinemclee.com/how-to-make-100-in-a-day-47-fun-and-practical-ideas/feed/ 14 12025 E-commerce SEO Essentials: The Only Guide You Need https://katherinemclee.com/e-commerce-seo-essentials/?utm_source=rss&utm_medium=rss&utm_campaign=e-commerce-seo-essentials https://katherinemclee.com/e-commerce-seo-essentials/#comments Thu, 05 Sep 2024 15:08:06 +0000 https://katherinemclee.com/?p=11221 This is a guest post written and submitted by Daniel Abbott. Depending on foot traffic, the number of digital storefronts and online brands surpasses that of physical stores in our modern world. Ecommerce SEO is now a highly sought-after ability. Online businesses use it as a compass to steer them toward the coveted shores of increased visibility, improved rankings, and higher sales. But to successfully navigate this complex terrain, one needs to know more about SEO than just the basics. This thorough guide is your go-to resource for understanding the complexities of ecommerce SEO and providing you with the knowledge and tactics you need to succeed in the cutthroat world of online retail. Unlock the full potential of your e-commerce endeavour by joining us on this journey to master the ever-evolving algorithms and optimise product listings. Keyword Research and Analysis Here’s where it all starts. Keyword research is important for better ranking and higher traffic conversions. It should be done in a way that fulfils the necessities of Google white hat techniques. Do consider your efforts for quality content including metadata and proper keyword placement. Finding the exact terms and phrases that prospective clients use when looking for goods or services is part of this process. Start by generating a list of possible keywords associated with your niche or line of business. Then, use keyword research tools to grow your list and find keywords that have substantial search volumes and high conversion rates. Search for longer, more focused phrases known as “long-tail keywords,” which frequently denote a strong desire to buy. When choosing keywords, take into account phases like search volume, competition, and contingency to your offerings. Choose keywords that will help you effectively compete in your market by striking a balance between search volume and competition. Make sure your e-commerce site stays in line with current search trends by periodically reviewing your keyword strategy in light of shifting consumer behaviour and evolving trends. Optimising Product Listings It’s likely that more people visit your product pages for luxury crystal wall art than the homepage. Every one of your advertising campaigns also directs viewers to a product or landing page. You should make optimising the content on these pages your top priority. Start with product descriptions that are both informative and compelling. Make sure your descriptions emphasise the special qualities, advantages, and applications of your products. Improve SEO by organically incorporating pertinent keywords into the content. To appropriately exhibit your products, you must use high-quality images and multimedia components. Make sure the pictures are clear, well-lit, and show the product from innumerable angles. To enhance user experience and load times, reduce the size of images. Technical SEO for Ecommerce When you think about typical websites, technical SEO is pretty mundane stuff. With a ton of product listings, tags, categories, collections, and everything in between, dynamic e-commerce sites have completely different needs. Because most businesses are focused on long-term performance rather than short-term sales, it is not uncommon to find SEO packages that heavily emphasise technical SEO. The foundation of any well-optimised e-commerce website is technical SEO. It guarantees that your pages can be efficiently accessed, indexed, and ranked by search engine crawlers. ⦁ Make sure that your website loads rapidly on mobile and desktop platforms. User experience and SEO both benefit greatly from mobile friendliness. ⦁ Ecommerce sites often have duplicate product descriptions or similar content. If you can’t write original and detailed descriptions, then make sure you implement canonical tags to indicate the preferred version of a page to search engines. ⦁ To give search engines comprehensive information about your products, use schema markup and structured data. Improved search results and rich snippets may result from this. Link Building Strategies The most effective SEO tool you have in your toolbox is link building. However, for smaller stores, obtaining links from high-authority sources in an ethical manner is nearly impossible. The authority and search rankings of your website can both be enhanced by these high-quality backlinks from reputable sources. ⦁ Produce outstanding content that gets backlinks from respectable websites in your field on its own. Reach out to influencers and cultivate connections with them so they can promote your content. ⦁ To connect related product pages, blog posts, and other content on your website, use internal links. This distributes link equity and enhances navigation. ⦁ Customers should be encouraged to share their stories, write reviews, and produce user-generated content that points back to your product pages. ⦁ Produce content that addresses problems and can be appropriately seeded on forums, social media, discussion boards, and local directories. User Experience (UX) You may not presently prioritise UX, but once you appreciate how it helps with sales and conversions, you will speedily change your mind. Pricing for SEO agencies that consider user experience (UX) is typically higher, and for good reason. A business’s user experience has the power to succeed or fail. A user-friendly website enhances customer satisfaction and promotions with search engine rankings. This ultimately boosts conversions and enhances your online presence.  Ascertain your website is mobile-friendly and accommodates seamlessly to different devices. Google allows preference to mobile-friendly websites in its search results, and a huge percentage of online shoppers use mobile devices. Make pages that are fascinating, educational, and ingenious to navigate so that visitors will want to discover your website more. Rankings can be positively impacted by decreasing bounce rates and raising dwell time. Make it easier for people to find information and products on websites by streamlining the navigation. Positive user experiences are enhanced by categories that are clearly arranged and have a clear hierarchy. Conclusion Having said that, SEO for e-commerce platforms can get quite laborious. The issue of improving performance locally also exists. For the best local results, for example, you can contact a top Sacramento digital marketing agency at a reasonable price. Before you start, decide on the path. Will you work with an internal team or on your own? Would you rather outsource your e-commerce SEO requirements in order to achieve better outcomes and meet your sales targets more quickly? About Author & Bio Daniel Abbott Daniel Abbott is editor in chief & research analyst at The Next Tech. He is deeply interested in the moral ramifications of new technologies and believes in leveraging the data scientist, research and content enhancement to help build a better world for everyone.

The post E-commerce SEO Essentials: The Only Guide You Need appeared first on Katherine McLee.

]]>

This is a guest post written and submitted by Daniel Abbott.

Depending on foot traffic, the number of digital storefronts and online brands surpasses that of physical stores in our modern world. Ecommerce SEO is now a highly sought-after ability. Online businesses use it as a compass to steer them toward the coveted shores of increased visibility, improved rankings, and higher sales.

But to successfully navigate this complex terrain, one needs to know more about SEO than just the basics. This thorough guide is your go-to resource for understanding the complexities of ecommerce SEO and providing you with the knowledge and tactics you need to succeed in the cutthroat world of online retail.

Unlock the full potential of your e-commerce endeavour by joining us on this journey to master the ever-evolving algorithms and optimise product listings.

Keyword Research and Analysis

Here’s where it all starts. Keyword research is important for better ranking and higher traffic conversions. It should be done in a way that fulfils the necessities of Google white hat techniques. Do consider your efforts for quality content including metadata and proper keyword placement.

Finding the exact terms and phrases that prospective clients use when looking for goods or services is part of this process.

Start by generating a list of possible keywords associated with your niche or line of business. Then, use keyword research tools to grow your list and find keywords that have substantial search volumes and high conversion rates. Search for longer, more focused phrases known as “long-tail keywords,” which frequently denote a strong desire to buy.

When choosing keywords, take into account phases like search volume, competition, and contingency to your offerings. Choose keywords that will help you effectively compete in your market by striking a balance between search volume and competition.

Make sure your e-commerce site stays in line with current search trends by periodically reviewing your keyword strategy in light of shifting consumer behaviour and evolving trends.

Optimising Product Listings

It’s likely that more people visit your product pages for luxury crystal wall art than the homepage. Every one of your advertising campaigns also directs viewers to a product or landing page. You should make optimising the content on these pages your top priority.

Start with product descriptions that are both informative and compelling. Make sure your descriptions emphasise the special qualities, advantages, and applications of your products. Improve SEO by organically incorporating pertinent keywords into the content. To appropriately exhibit your products, you must use high-quality images and multimedia components. Make sure the pictures are clear, well-lit, and show the product from innumerable angles. To enhance user experience and load times, reduce the size of images.

Technical SEO for Ecommerce

When you think about typical websites, technical SEO is pretty mundane stuff. With a ton of product listings, tags, categories, collections, and everything in between, dynamic e-commerce sites have completely different needs.

Because most businesses are focused on long-term performance rather than short-term sales, it is not uncommon to find SEO packages that heavily emphasise technical SEO.

The foundation of any well-optimised e-commerce website is technical SEO. It guarantees that your pages can be efficiently accessed, indexed, and ranked by search engine crawlers.

⦁ Make sure that your website loads rapidly on mobile and desktop platforms. User experience and SEO both benefit greatly from mobile friendliness.

⦁ Ecommerce sites often have duplicate product descriptions or similar content. If you can’t write original and detailed descriptions, then make sure you implement canonical tags to indicate the preferred version of a page to search engines.

⦁ To give search engines comprehensive information about your products, use schema markup and structured data. Improved search results and rich snippets may result from this.

Link Building Strategies

The most effective SEO tool you have in your toolbox is link building. However, for smaller stores, obtaining links from high-authority sources in an ethical manner is nearly impossible.

The authority and search rankings of your website can both be enhanced by these high-quality backlinks from reputable sources.

⦁ Produce outstanding content that gets backlinks from respectable websites in your field on its own. Reach out to influencers and cultivate connections with them so they can promote your content.

⦁ To connect related product pages, blog posts, and other content on your website, use internal links. This distributes link equity and enhances navigation.

⦁ Customers should be encouraged to share their stories, write reviews, and produce user-generated content that points back to your product pages.

⦁ Produce content that addresses problems and can be appropriately seeded on forums, social media, discussion boards, and local directories.

User Experience (UX)

You may not presently prioritise UX, but once you appreciate how it helps with sales and conversions, you will speedily change your mind. Pricing for SEO agencies that consider user experience (UX) is typically higher, and for good reason. A business’s user experience has the power to succeed or fail.

A user-friendly website enhances customer satisfaction and promotions with search engine rankings. This ultimately boosts conversions and enhances your online presence. 

Ascertain your website is mobile-friendly and accommodates seamlessly to different devices. Google allows preference to mobile-friendly websites in its search results, and a huge percentage of online shoppers use mobile devices.

Make pages that are fascinating, educational, and ingenious to navigate so that visitors will want to discover your website more. Rankings can be positively impacted by decreasing bounce rates and raising dwell time.

Make it easier for people to find information and products on websites by streamlining the navigation. Positive user experiences are enhanced by categories that are clearly arranged and have a clear hierarchy.

Conclusion

Having said that, SEO for e-commerce platforms can get quite laborious. The issue of improving performance locally also exists. For the best local results, for example, you can contact a top Sacramento digital marketing agency at a reasonable price.

Before you start, decide on the path. Will you work with an internal team or on your own? Would you rather outsource your e-commerce SEO requirements in order to achieve better outcomes and meet your sales targets more quickly?

About Author & Bio

Daniel Abbott

Daniel Abbott is editor in chief & research analyst at The Next Tech. He is deeply interested in the moral ramifications of new technologies and believes in leveraging the data scientist, research and content enhancement to help build a better world for everyone.

The post E-commerce SEO Essentials: The Only Guide You Need appeared first on Katherine McLee.

]]> https://katherinemclee.com/e-commerce-seo-essentials/feed/ 18 11221 What Is Digital Marketing? A Simplified Guide For Beginners https://katherinemclee.com/what-is-digital-marketing/?utm_source=rss&utm_medium=rss&utm_campaign=what-is-digital-marketing https://katherinemclee.com/what-is-digital-marketing/#comments Thu, 16 Nov 2023 23:12:13 +0000 https://katherinemclee.com/?p=8678 In this post we are going to answer one of the most commonly asked questions on the internet today: What Is Digital Marketing? We’re going to unravel the magic of digital marketing for the online world today. We’ll explore how businesses use websites, social media, emails, and other online tactics and strategies to catch your attention! In an era where the digital realm is the central hub of modern communication, understanding digital marketing has become so important for individuals and businesses alike. Digital marketing uses different ways to catch your eye online. It includes things like using social media to get your attention and making websites/blogs show up in online searches. This helps companies and bloggers connect with an audience and build relationships in the online world. Whether you’re new to starting a business online or already know a bit about digital marketing, this post will help you understand digital marketing that bit better! We will go over what Digital Marketing is and how to use digital marketing in today’s online world. This post is going to answer the common question: What Is Digital Marketing? And how can it benefit you! So to start off, let’s answer the main question first: What Is Digital Marketing? The technical answer is: “Digital marketing refers to the use of digital channels, such as the internet, social media, email, search engines, websites, and various online platforms, to promote products, services, or brands. It involves leveraging digital technologies to reach and engage with a targeted audience, attract potential customers, build brand awareness, and drive sales or desired actions.” In more simple terms, digital marketing involves using the internet and online tools to advertise and connect with people who might be interested in what a business or website offers. It includes things like creating websites, posting on social media, sending emails, and showing up in online searches to get people’s attention and encourage them to learn more about a business or its products/services. In very simple terms, Digital marketing is like telling the world about something, using the internet to do so! Digital marketing is like spreading the word about something you love, but instead of using traditional methods like newspapers, you do it online.  Imagine you have an idea, product, or anything else you want to share. Instead of shouting it out on the street, you use the internet to spread the word. This involves things like making a website, posting on social media, sending emails, and showing up in online searches! Digital marketing is just the fancy way of saying, “Hey, check this out!” in the online world.  Imagine you have a favourite pizza place. If that business wants more people to know about their amazing pizzas, they may use digital marketing. They could create ads on social media or send out emails with special offers. On top of this they could also make their website show up first when someone searches for “best pizza near me.” (This would be done using a high-quality Keyword Research Tool.) Basically, digital marketing is all about using the internet’s superpowers to reach and connect with people! It includes a range of things like social media marketing, email marketing, search engine optimization (SEO), and more. It’s an umbrella term for any marketing done online – i.e, digitally! What Are Some Popular Options For Digital Marketing? When you look into the centre of digital marketing, it is the science of promoting products, services, or brands using digital channels. It’s the modern way businesses connect with their audience through the wonder that is the internet. Digital marketing happens in various online spaces, each with its own strategy and set of opportunities: Search Engines (SEO) I would assume you have searched for something on Google at some point! That’s where Search Engine Optimization (SEO) comes into play. It’s all about improving your website’s visibility in search results, so more people can easily discover what you offer. It’s about making your website rank higher in search results, ensuring more people find you effortlessly. Using a Keyword Research tool can dramatically help with this marketing strategy. Social Media Marketing As soon as you scroll through Facebook, Instagram, Twitter/X, or LinkedIn, you’ll witness SO many examples of social media marketing. It’s about building communities, engaging followers, and telling your brand story. It could be mixed between text, videos, and even paid ads. Anyone sharing/promoting anything on social media falls into this category! Content Creation Whether it be blogs, videos or infographics, content is king in the digital realm. Creating valuable, informative, or entertaining content is the heartbeat of digital marketing. Blogs serve as an invaluable platform for sharing information, insights, opinions, and stories. (A personal favourite!) They cater to various interests/niches, providing your readers with in-depth knowledge, how-to guides, updates, and engaging articles. A well-crafted blog not only informs but also establishes a brand’s authority and credibility in its field. Videos are an amazing visual medium that captivates audiences through visual storytelling. From product demonstrations and tutorials to vlogs and brand stories, videos bring content to life, engaging viewers with compelling narratives, visuals, and emotions. They often result in high engagement and better retention of information! Infographics often present complex or more complicated information in a visually appealing and easy-to-understand format. Combining graphics, images, and text, they convey data, statistics, lists, or step-by-step guides in an easily understandable manner. Infographics are highly shareable, making information accessible and engaging across different platforms. Email Marketing Email marketing is a vital component of digital marketing, focusing on sending targeted, personalised emails to subscribers or potential customers. It includes: Businesses use email marketing to connect with subscribers, drive sales, and build lasting relationships. Paid Advertising We have all seen those sponsored ads on Google or in social feeds! They are everywhere nowadays! That’s the pull of paid advertising. Businesses/Content Creators pay to showcase their products or service to a targeted audience. How Does Digital Marketing Work? Digital marketing operates on the principles of understanding your audience, creating compelling content, and strategically placing it where your audience hangs out online. It’s about building relationships, not just selling.  Digital marketing works by utilising various different online channels and strategies to reach and engage with a targeted audience. Here’s an overview of how digital marketing works: Understanding Your Audience It starts with understanding your target audience. This means knowing their demographics, interests, behaviour, and preferences!  Utilising Multiple Online Channels Digital marketing uses various online platforms and channels such as websites, social media, search engines, email, content marketing, paid advertising, and more. Creating Engaging Content The key is to create valuable, informative, or entertaining content tailored to your audience’s needs and preferences. This content can include blog posts, videos, infographics, social media posts, emails, and more! Strategic Placement Your content is then placed on different online platforms to reach your target audience where they spend their time online. For instance, using SEO tactics to appear in search engine results or running targeted ads on social media. An example of this would be, if you are trying to reach an audience interested in recipes, Pinterest would be a more strategic platform to focus on than somewhere like Twitter/X! Engaging and Converting Once your audience interacts with your content, as a digital marketer you would then aim to engage them one step further and guide them towards desired actions, such as making a purchase, signing up for a newsletter, or visiting a different link/website. Analysing and Optimising Using data analytics to track the performance of your campaigns, keeping an eye on metrics such as website traffic, engagement rates, conversions, and more, is super important. This data helps you to understand what works and what doesn’t, allowing for optimisation and improvement of your marketing strategies. What Is Affiliate Marketing? Affiliate marketing is like being a matchmaker between people who have great products or services and those who might be interested in them! Here’s a simplified example of how it works: Affiliate marketing is like being a friendly middle-person, connecting people with products they might like and earning a little something in return. It’s a win-win situation for everyone! Is Digital Marketing The Same As Affiliate Marketing? Yes and no. Digital marketing and affiliate marketing are not the same thing but affiliate marketing is under the umbrella of digital marketing. So while affiliate marketing is a form of digital marketing, not all digital marketing is affiliate marketing!  Let’s break down the differences: Digital Marketing: Affiliate Marketing: Basically, Digital marketing uses various online strategies to promote products or services while Affiliate marketing is a part of digital marketing where individuals earn commissions by promoting others’ products or services through unique links. I hope that helps explain the difference as I know often the terms get thrown around as if they are interchangeable which makes things confusing! Why Is Digital Marketing a Good Way to Make Money For Bloggers? Digital marketing is an amazing way for bloggers to make money because it opens up so many options in terms of revenue streams and allows bloggers to monetise their online presence (and all that hard work!). Here are some reasons why digital marketing is a good idea for bloggers: Affiliate Marketing Sponsored Content Advertising Revenue Digital Product Sales Email Marketing Selling Merchandise Consulting or Coaching Services Membership or Subscriptions Collaborations and Partnerships Digital marketing provides bloggers with a diversified set of tools and strategies to generate income. By utilising these opportunities, bloggers can turn their passion and expertise into a sustainable source of revenue. Of course the more the merrier in terms of income streams, so you can absolutely apply many of these strategies, not just one or two! How To Get Started With Digital Marketing Getting started with digital marketing isn’t as daunting as it may initially sound! It can be fun and exciting, and there are several ways to get started. Here’s a quick digital marketing guide for beginners: Educate Yourself Define Your Goals Identify Your Target Audience Create a Website or Blog Optimise for Search Engines (SEO) Start Email Marketing Engage on Social Media Create High-Quality Content Understand Paid Advertising Monitor Your Analytics Network and Connect Don’t feel like you have to jump straight in at the deep end! Getting yourself started with digital marketing is a gradual process. Take it one step at a time, experiment, and adapt your strategies based on what works best for you, your goals and your specific audience. Can Anyone Become a Digital Marketer? Absolutely! One of the best aspects of digital marketing is its inclusivity and flexibility for anyone who wants to do it. If you are eager to learn, patient and curious about trying different digital marketing strategies, you absolutely have the potential to become a digital marketer! There’s no specific experience or qualifications required to get started, as long as there’s a passion for your chosen topic and a willingness to learn and adapt, you can absolutely get into digital marketing!  There are a few reasons why anyone can become a Digital Marketer: There Is An Abundance of Learning Resources Accessibility of Tools The Flexibility Opportunity for Creativity Constantly Evolving Freelance Opportunities Community Support Overall, digital marketing can be an invaluable tool in growing your brand and presence online. Along with that it can be an amazing way to create one (or a few!) income streams, across various channels. Digital marketing stands as the main strategy of most modern business strategies. It really helps individuals and companies to connect, engage, and thrive. It helps businesses gain exposure, and helps readers and potential customers to discover new people, blogs and brands! No matter whether you’re just starting your digital marketing journey, or looking to refine your marketing strategies, the power of digital marketing can open doors to endless opportunities! Hopefully this guide has helped you understand more about what digital marketing is, how to use and utilise it, and how to get started! Anyone can get started with digital marketing, as there’s so many options and variables that...

The post What Is Digital Marketing? A Simplified Guide For Beginners appeared first on Katherine McLee.

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In this post we are going to answer one of the most commonly asked questions on the internet today: What Is Digital Marketing?

We’re going to unravel the magic of digital marketing for the online world today. We’ll explore how businesses use websites, social media, emails, and other online tactics and strategies to catch your attention!

In an era where the digital realm is the central hub of modern communication, understanding digital marketing has become so important for individuals and businesses alike.

Digital marketing uses different ways to catch your eye online. It includes things like using social media to get your attention and making websites/blogs show up in online searches. This helps companies and bloggers connect with an audience and build relationships in the online world.

Whether you’re new to starting a business online or already know a bit about digital marketing, this post will help you understand digital marketing that bit better!

We will go over what Digital Marketing is and how to use digital marketing in today’s online world.

This post is going to answer the common question: What Is Digital Marketing? And how can it benefit you!

So to start off, let’s answer the main question first: What Is Digital Marketing?

The technical answer is: “Digital marketing refers to the use of digital channels, such as the internet, social media, email, search engines, websites, and various online platforms, to promote products, services, or brands. It involves leveraging digital technologies to reach and engage with a targeted audience, attract potential customers, build brand awareness, and drive sales or desired actions.”

In more simple terms, digital marketing involves using the internet and online tools to advertise and connect with people who might be interested in what a business or website offers.

It includes things like creating websites, posting on social media, sending emails, and showing up in online searches to get people’s attention and encourage them to learn more about a business or its products/services.

In very simple terms, Digital marketing is like telling the world about something, using the internet to do so!

Digital marketing is like spreading the word about something you love, but instead of using traditional methods like newspapers, you do it online. 

Imagine you have an idea, product, or anything else you want to share. Instead of shouting it out on the street, you use the internet to spread the word.

This involves things like making a website, posting on social media, sending emails, and showing up in online searches!

Digital marketing is just the fancy way of saying, “Hey, check this out!” in the online world. 

Imagine you have a favourite pizza place. If that business wants more people to know about their amazing pizzas, they may use digital marketing. They could create ads on social media or send out emails with special offers. On top of this they could also make their website show up first when someone searches for “best pizza near me.” (This would be done using a high-quality Keyword Research Tool.)

Basically, digital marketing is all about using the internet’s superpowers to reach and connect with people! It includes a range of things like social media marketing, email marketing, search engine optimization (SEO), and more. It’s an umbrella term for any marketing done online – i.e, digitally!

What Are Some Popular Options For Digital Marketing?

When you look into the centre of digital marketing, it is the science of promoting products, services, or brands using digital channels.

It’s the modern way businesses connect with their audience through the wonder that is the internet.

Digital marketing happens in various online spaces, each with its own strategy and set of opportunities:

Search Engines (SEO)

I would assume you have searched for something on Google at some point! That’s where Search Engine Optimization (SEO) comes into play. It’s all about improving your website’s visibility in search results, so more people can easily discover what you offer. It’s about making your website rank higher in search results, ensuring more people find you effortlessly. Using a Keyword Research tool can dramatically help with this marketing strategy.

Social Media Marketing

As soon as you scroll through Facebook, Instagram, Twitter/X, or LinkedIn, you’ll witness SO many examples of social media marketing. It’s about building communities, engaging followers, and telling your brand story. It could be mixed between text, videos, and even paid ads. Anyone sharing/promoting anything on social media falls into this category!

Content Creation

Whether it be blogs, videos or infographics, content is king in the digital realm. Creating valuable, informative, or entertaining content is the heartbeat of digital marketing.

Blogs serve as an invaluable platform for sharing information, insights, opinions, and stories. (A personal favourite!) They cater to various interests/niches, providing your readers with in-depth knowledge, how-to guides, updates, and engaging articles. A well-crafted blog not only informs but also establishes a brand’s authority and credibility in its field.

Videos are an amazing visual medium that captivates audiences through visual storytelling. From product demonstrations and tutorials to vlogs and brand stories, videos bring content to life, engaging viewers with compelling narratives, visuals, and emotions. They often result in high engagement and better retention of information!

Infographics often present complex or more complicated information in a visually appealing and easy-to-understand format. Combining graphics, images, and text, they convey data, statistics, lists, or step-by-step guides in an easily understandable manner. Infographics are highly shareable, making information accessible and engaging across different platforms.

Email Marketing

Email marketing is a vital component of digital marketing, focusing on sending targeted, personalised emails to subscribers or potential customers.

It includes:

  • Building an email list through blog/website sign-up forms and things like landing pages.
  • Tailoring your content to subscribers’ preferences.
  • Sending engaging emails with clear calls-to-action.
  • Analysing metrics for continual improvement!

Businesses use email marketing to connect with subscribers, drive sales, and build lasting relationships.

Paid Advertising

We have all seen those sponsored ads on Google or in social feeds! They are everywhere nowadays! That’s the pull of paid advertising. Businesses/Content Creators pay to showcase their products or service to a targeted audience.

How Does Digital Marketing Work?

Digital marketing operates on the principles of understanding your audience, creating compelling content, and strategically placing it where your audience hangs out online. It’s about building relationships, not just selling. 

Digital marketing works by utilising various different online channels and strategies to reach and engage with a targeted audience.

Here’s an overview of how digital marketing works:

Understanding Your Audience

It starts with understanding your target audience. This means knowing their demographics, interests, behaviour, and preferences! 

Utilising Multiple Online Channels

Digital marketing uses various online platforms and channels such as websites, social media, search engines, email, content marketing, paid advertising, and more.

Creating Engaging Content

The key is to create valuable, informative, or entertaining content tailored to your audience’s needs and preferences. This content can include blog posts, videos, infographics, social media posts, emails, and more!

Strategic Placement

Your content is then placed on different online platforms to reach your target audience where they spend their time online. For instance, using SEO tactics to appear in search engine results or running targeted ads on social media.

An example of this would be, if you are trying to reach an audience interested in recipes, Pinterest would be a more strategic platform to focus on than somewhere like Twitter/X!

Engaging and Converting

Once your audience interacts with your content, as a digital marketer you would then aim to engage them one step further and guide them towards desired actions, such as making a purchase, signing up for a newsletter, or visiting a different link/website.

Analysing and Optimising

Using data analytics to track the performance of your campaigns, keeping an eye on metrics such as website traffic, engagement rates, conversions, and more, is super important. This data helps you to understand what works and what doesn’t, allowing for optimisation and improvement of your marketing strategies.

What Is Affiliate Marketing?

Affiliate marketing is like being a matchmaker between people who have great products or services and those who might be interested in them!

Here’s a simplified example of how it works:

  • You love a particular brand of running shoes, and you want to tell your friends about them.
  • The company that makes those running shoes has an affiliate program. 
  • They say, “Hey, if you bring new customers to us, we’ll give you a small reward.”
  • You tell your friends about these amazing running shoes and give them a special link provided to you by the company.
  • When your friends use the link to buy the running shoes, the company knows it’s because of you. As a thanks for bringing in new customers, they give you a commission or reward.

Affiliate marketing is like being a friendly middle-person, connecting people with products they might like and earning a little something in return. It’s a win-win situation for everyone!

Is Digital Marketing The Same As Affiliate Marketing?

Yes and no.

Digital marketing and affiliate marketing are not the same thing but affiliate marketing is under the umbrella of digital marketing. So while affiliate marketing is a form of digital marketing, not all digital marketing is affiliate marketing! 

Let’s break down the differences:

Digital Marketing:

  • Definition: Digital marketing is a broad term that encompasses all marketing efforts carried out through digital channels, such as the internet.
  • Components: It includes various strategies like social media marketing, email marketing, content marketing, search engine optimisation (SEO), paid advertising (PPC), and more.
  • Goal: The goal of digital marketing is to promote products, services, or brands online, increase brand awareness, and connect with a target audience.

Affiliate Marketing:

  • Definition: Affiliate marketing is a specific type of performance-based marketing within the broader scope of the digital marketing umbrella.
  • People Involved: It involves three main parties: the merchant (seller or product creator), the affiliate (the promoter or marketer), and the customer.
  • Mechanism: Affiliates earn a commission for every customer they bring to the merchant’s business through their marketing strategies and efforts, usually using personalised affiliate links!
  • Goal: The primary goal of affiliate marketing is to drive sales and leads for the merchant while allowing affiliates to earn a commission.

Basically, Digital marketing uses various online strategies to promote products or services while Affiliate marketing is a part of digital marketing where individuals earn commissions by promoting others’ products or services through unique links.

I hope that helps explain the difference as I know often the terms get thrown around as if they are interchangeable which makes things confusing!

Why Is Digital Marketing a Good Way to Make Money For Bloggers?

Digital marketing is an amazing way for bloggers to make money because it opens up so many options in terms of revenue streams and allows bloggers to monetise their online presence (and all that hard work!).

Here are some reasons why digital marketing is a good idea for bloggers:

Affiliate Marketing

  • Bloggers can join affiliate programs and promote products or services they like/enjoy within their blog posts. When their audience makes a purchase through the affiliate links, that blogger earns a commission.

Sponsored Content

  • Brands may pay bloggers to create content that features or promotes their products or services. This sponsored content can take the form of blog posts, reviews, or mentions, providing bloggers with a source of income. As with affiliate marketing, make sure your sponsorships are for products or services you genuinely like or enjoy, as your readers are smart and will absolutely see straight through any falseness!

Advertising Revenue

  • Bloggers can also earn money through advertising, either by displaying ads on their blog or participating in ad networks. 

Digital Product Sales

  • Bloggers can create and sell their own digital products, such as e-books, online courses, or downloadable/printable resources. Digital marketing helps reach a wider audience and promote these products effectively!

Email Marketing

  • As a blogger you can build an email list and engage with your audience through newsletters, informative or promotional emails. This direct communication channel allows bloggers to promote products, affiliate offers, or their own services!

Selling Merchandise

  • If you are a blogger who has established a brand or niche, you can sell merchandise related to your blog. Digital marketing strategies help promote and sell these items to your audience.

Consulting or Coaching Services

  • Bloggers with expertise in a particular field can offer consulting or coaching services. Digital marketing helps to showcase that knowledge, attract clients, and promote their services to a larger audience.

Membership or Subscriptions

  • Bloggers can create exclusive content or resources for a premium audience and monetise it through membership or subscription models. Digital marketing helps attract and retain subscribers.

Collaborations and Partnerships

  • Digital marketing enables bloggers to connect with other influencers, brands, or businesses for collaborations and partnerships. These collaborations can involve joint promotions, co-created content, or sponsored campaigns.

Digital marketing provides bloggers with a diversified set of tools and strategies to generate income. By utilising these opportunities, bloggers can turn their passion and expertise into a sustainable source of revenue.

Of course the more the merrier in terms of income streams, so you can absolutely apply many of these strategies, not just one or two!

How To Get Started With Digital Marketing

Getting started with digital marketing isn’t as daunting as it may initially sound! It can be fun and exciting, and there are several ways to get started.

Here’s a quick digital marketing guide for beginners:

Educate Yourself

  • Take advantage of online resources, courses, and tutorials to learn the basics of digital marketing. YouTube can be an amazing platform for this type of initial research! Learn about key concepts such as SEO, social media marketing, email marketing, and content creation.

Define Your Goals

  • Clearly define your goals and why you are starting. Whether it’s to increase your website/blog traffic, building up an email list, or boosting sales, having specific goals will help your digital marketing strategy stay on track.

Identify Your Target Audience

  • This part is super important! Understand who your target audience really is. Knowing their preferences, behaviours, and interests will help you tailor your digital marketing efforts to effectively reach and engage them.

Create a Website or Blog

  • Establish yourself with an online presence with a user-friendly website or blog. Platforms like WordPress especially make it easy to set up your own blog and give yourself that space on the internet!

Optimise for Search Engines (SEO)

  • Learn the basics of SEO to improve your website’s visibility on search engines. The aim is to rank as high as possible, no matter what search engines you choose. Focus on keyword research, optimised images, meta tags, and creating high-quality, relevant content that your readers will love and find helpful.

Start Email Marketing

  • It’s never too early to start building up your email list. Use lead magnets, such as free resources, printables or newsletters, to encourage your visitors to subscribe to your list. There are many free platforms for lists under 1000 emails in size so I would recommend starting as soon as you can.

Engage on Social Media

  • Choose social media platforms that align with your audience and goals. This ties back in with what I mentioned earlier about if you are aiming to share your content with people looking for recipes, Pinterest will most likely be a better option for you than Twitter/X! Going to where your potential readers are is one of the best ways to promote your content.

Create High-Quality Content

  • Content is key for digital marketing. Create valuable, high-quality and relevant content that helps or entertains your readers. This can include blog posts, videos, infographics, and more.

Understand Paid Advertising

  • If you are choosing to go down the paid advertising route, I would recommend familiarising yourself with paid advertising platforms like Google Ads or social media ads. Start small, set a budget, and experiment with different ad formats to see what works for you. Setting your ads to show for those in your target audience will give you the best results over just showing the ads to anyone and everyone!

Monitor Your Analytics

  • Use analytics tools like Google Analytics to track the performance of your digital marketing efforts. Analysing data will help you understand what’s working and where you can adjust your strategy to make any improvements.

Network and Connect

  • Connecting with other bloggers and website owners in your niche is an important step. You can join online groups and forums, reach out directly via the other’s website or blog, or you can even attend virtual events to build relationships with others with the same goals or interests as you.

Don’t feel like you have to jump straight in at the deep end! Getting yourself started with digital marketing is a gradual process. Take it one step at a time, experiment, and adapt your strategies based on what works best for you, your goals and your specific audience.

Can Anyone Become a Digital Marketer?

Absolutely! One of the best aspects of digital marketing is its inclusivity and flexibility for anyone who wants to do it.

If you are eager to learn, patient and curious about trying different digital marketing strategies, you absolutely have the potential to become a digital marketer!

There’s no specific experience or qualifications required to get started, as long as there’s a passion for your chosen topic and a willingness to learn and adapt, you can absolutely get into digital marketing! 

There are a few reasons why anyone can become a Digital Marketer:

There Is An Abundance of Learning Resources

  • The internet is full of various learning resources, from blogs and articles to online courses and tutorials. YouTube and online courses are both amazing places to look. Whether you’re a beginner or looking to enhance your skills, there’s a wealth of information at your fingertips!

Accessibility of Tools

  • Many digital marketing tools and platforms are user-friendly and accessible. A lot are also free or low-cost too! You don’t need a background in technology to get started as often there are walk-throughs or user guides on getting started. All else fails – Google it!  

The Flexibility

  • As digital marketing can be done using various strategies such as SEO, social media marketing, content creation, email marketing, and more. This means you can choose the area that best aligns with your interests or strengths. You can adapt your marketing strategies to fit you and your niche!

Opportunity for Creativity

  • Digital marketing allows for creativity and a personal touch. No matter whether you’re a blogger, writer, designer, seller or any other title, there’s a role for you. Standing out is important so don’t feel worried about adding a personal touch and using your own unique voice!

Constantly Evolving

  • Digital marketing is always evolving. Literally always! This constant change means that there’s room for fresh perspectives and ideas. Being adaptable and willing to stay updated on industry trends is more important than a specific educational background.

Freelance Opportunities

  • Digital marketing offers many freelancing opportunities. If you’re looking to get into freelancing or start your own business, digital marketing is the perfect way to bring in new opportunities, to show others your skills/experience in your niche, and find clients.

Community Support

  • Online communities, forums, and social media groups (especially Facebook groups) provide a supportive environment for learning more and networking with others. Engaging with other digital marketers can be an invaluable part of your learning journey! Sharing the journey makes things more enjoyable, feel less alone, and is an amazing place to share tips and tricks with others in the digital marketing space!

Overall, digital marketing can be an invaluable tool in growing your brand and presence online. Along with that it can be an amazing way to create one (or a few!) income streams, across various channels.

Digital marketing stands as the main strategy of most modern business strategies. It really helps individuals and companies to connect, engage, and thrive. It helps businesses gain exposure, and helps readers and potential customers to discover new people, blogs and brands!

No matter whether you’re just starting your digital marketing journey, or looking to refine your marketing strategies, the power of digital marketing can open doors to endless opportunities!

Hopefully this guide has helped you understand more about what digital marketing is, how to use and utilise it, and how to get started!

Anyone can get started with digital marketing, as there’s so many options and variables that can be modified to suit you and your own personal brand and business!

If you have any questions on the topic “what is digital marketing?”, or any other digital marketing related questions, let me know below!

Speak soon!

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]]> https://katherinemclee.com/what-is-digital-marketing/feed/ 50 8678 From Clicks to Cash: Leveraging Digital Tech for E-Commerce Success https://katherinemclee.com/digital-tech-for-e-commerce-success/?utm_source=rss&utm_medium=rss&utm_campaign=digital-tech-for-e-commerce-success https://katherinemclee.com/digital-tech-for-e-commerce-success/#comments Sat, 04 Nov 2023 19:15:21 +0000 https://katherinemclee.com/?p=8322 Image via Pexels Article written by Sara Bell from educatorlabs.org From Clicks to Cash: Leveraging Digital Tech for E-Commerce Success The world we live in has witnessed a tremendous shift in the way companies conduct their business operations. In this digital era, various industries have embraced technological advancements to enhance their business models, and the e-commerce sector is no exception. With the rise of smartphones and the internet, digital technology has become an essential tool that enables companies to reach out to their target audience and streamline their operations. Today, Katherine McLee takes a closer look at how businesses can revolutionize their e-commerce operations through digital technology. From Artificial Intelligence (AI) and Augmented Reality (AR) to optimizing supply chains and offering an enhanced mobile experience, here are some of the ways you can leverage technology and transform your e-commerce operations. Improve Internal Communication Technology can enhance internal communication through the use of project management tools such as Asana or Trello. These tools enable employees to work collaboratively by assigning tasks, setting deadlines, and tracking progress. Another method is the implementation of video conferencing software like Zoom or Skype, making it easier to conduct meetings no matter where team members are located. As technology continues to evolve, businesses can use it to improve their internal communication practices resulting in better collaboration and productivity. Implement Cybersecurity Practices Implementing cybersecurity practices for your e-commerce business is crucial to protect not only your company’s sensitive information, but also the personal data of your customers. With the rise of online shopping, cyber threats have become more sophisticated, making it imperative to secure your website, payment gateways, and databases. By taking proactive measures to enhance the security of your e-commerce business, you can prevent cyber attacks, safeguard your reputation and build trust among your customers.  Cybersecurity best practices are fundamental for safeguarding digital assets and sensitive information. These practices include using strong, unique passwords and enabling multi-factor authentication for added security. Regularly updating and patching software, using reputable security software, and encrypting data are crucial steps in mitigating vulnerabilities. Employee training is essential for creating a culture of cybersecurity awareness, and regular data backups help recover lost information in case of cyber incidents. Adhering to these best practices is paramount in defending against an ever-evolving landscape of cyber threats. Use of Artificial Intelligence (AI) AI is an emerging technology that has the potential to revolutionize e-commerce operations. One of the ways that e-commerce companies can leverage AI is through chatbots, which can handle customer queries and support requests 24/7. This ensures that customers get the response they need, even during odd hours. Another use of AI is personalizing the customer experience.  When you implement automation with AI tools, the algorithms analyze a customer’s purchase history and browsing habits to provide personalized recommendations, increasing customer engagement and driving sales. AI also enhances fraud prevention since it can handle immense amounts of data and detect fraudulent activities. Integrating Augmented Reality (AR) In the past, customers had to visit stores to try out products and experience them. With augmented reality, customers can experience products from the comfort of their homes. They can use their smartphones to project the AR image of the product and see how it looks in their room or on their body. This creates an immersive experience for customers and saves them time, increasing the likelihood of making a purchase. B2B2C E-commerce Implementing a successful B2B2C (Business to Business to Consumer) strategy involves a set of best practices that bridge the gap between suppliers, intermediaries, and end consumers to create a seamless and mutually beneficial ecosystem. One key best practice is to establish clear communication and collaboration between all stakeholders, ensuring transparency and information flow. This helps in understanding consumer needs and preferences while optimizing the supply chain. Moreover, focusing on customer experience and personalization is crucial, tailoring products and services to meet end consumers’ expectations. B2B2C models should also emphasize data security and privacy, especially when dealing with customer data. Regular audits and compliance checks are essential to maintain trust and regulatory adherence. Finally, maintaining flexibility and adaptability in the face of market changes and technological advancements is vital for long-term success, as B2B2C environments are dynamic and require ongoing adjustment to meet evolving demands and trends. Enhanced Mobile Experience With the rise of smartphones and tablets, mobile commerce has become a must-have channel for e-commerce. Companies should aim to deliver a seamless mobile experience to their customers by investing in mobile-optimized interfaces and payment processes. Customers should be able to quickly browse through product categories, add products to their carts, and make purchases without jarring experiences. Optimizing Supply Chain E-commerce companies can optimize their supply chains by leveraging technology. Optimized supply chains allow companies to reduce inventory costs, lower operating expenses, and improve customer satisfaction. Some ways to optimize supply chains include predictive analytics, blockchain technology, and IoT (Internet of Things) tracking systems. Integrating Chatbots for Better Customer Service Chatbots could be personalized, empathetic, and highly trained to cater to customers’ needs ‘round the clock. Customers could efficiently resolve routine issues without human intervention, freeing up employees to tackle another vital issue. Moreover, chatbots can be trained to handle every touchpoint of the customer journey, creating a seamless experience for customers. Invest in Blockchain Technology Blockchain technology has the potential to create transparent, tamper-proof, and secure transaction platforms. E-commerce companies can leverage blockchain to build transparency in supply chains by enabling customers to track the products’ journey from the manufacturer to their doorstep. See What Digital Tech Can Do for Your Business With the rapid growth of technology, it is time for e-commerce businesses to leverage digital technology to revolutionize their operations. They can integrate AI and AR technologies to improve customer experience, optimize supply chains, and partner with other businesses to reach their target audience. They should also focus on an efficient mobile experience, outstanding customer service, and invest in blockchain technology. By embracing digital technologies, e-commerce businesses can streamline their operations, create the perfect customer experience, and stay ahead in the competition. Katherine McLee is a blogger and digital marketer who’d be happy to work with you. 📌 Pin for later 📌

The post From Clicks to Cash: Leveraging Digital Tech for E-Commerce Success appeared first on Katherine McLee.

]]>

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Article written by Sara Bell from educatorlabs.org

From Clicks to Cash: Leveraging Digital Tech for E-Commerce Success

The world we live in has witnessed a tremendous shift in the way companies conduct their business operations. In this digital era, various industries have embraced technological advancements to enhance their business models, and the e-commerce sector is no exception. With the rise of smartphones and the internet, digital technology has become an essential tool that enables companies to reach out to their target audience and streamline their operations.

Today, Katherine McLee takes a closer look at how businesses can revolutionize their e-commerce operations through digital technology. From Artificial Intelligence (AI) and Augmented Reality (AR) to optimizing supply chains and offering an enhanced mobile experience, here are some of the ways you can leverage technology and transform your e-commerce operations.

Improve Internal Communication

Technology can enhance internal communication through the use of project management tools such as Asana or Trello. These tools enable employees to work collaboratively by assigning tasks, setting deadlines, and tracking progress. Another method is the implementation of video conferencing software like Zoom or Skype, making it easier to conduct meetings no matter where team members are located. As technology continues to evolve, businesses can use it to improve their internal communication practices resulting in better collaboration and productivity.

Implement Cybersecurity Practices

Implementing cybersecurity practices for your e-commerce business is crucial to protect not only your company’s sensitive information, but also the personal data of your customers. With the rise of online shopping, cyber threats have become more sophisticated, making it imperative to secure your website, payment gateways, and databases. By taking proactive measures to enhance the security of your e-commerce business, you can prevent cyber attacks, safeguard your reputation and build trust among your customers. 

Cybersecurity best practices are fundamental for safeguarding digital assets and sensitive information. These practices include using strong, unique passwords and enabling multi-factor authentication for added security. Regularly updating and patching software, using reputable security software, and encrypting data are crucial steps in mitigating vulnerabilities. Employee training is essential for creating a culture of cybersecurity awareness, and regular data backups help recover lost information in case of cyber incidents. Adhering to these best practices is paramount in defending against an ever-evolving landscape of cyber threats.

Use of Artificial Intelligence (AI)

AI is an emerging technology that has the potential to revolutionize e-commerce operations. One of the ways that e-commerce companies can leverage AI is through chatbots, which can handle customer queries and support requests 24/7. This ensures that customers get the response they need, even during odd hours. Another use of AI is personalizing the customer experience. 

When you implement automation with AI tools, the algorithms analyze a customer’s purchase history and browsing habits to provide personalized recommendations, increasing customer engagement and driving sales. AI also enhances fraud prevention since it can handle immense amounts of data and detect fraudulent activities.

Integrating Augmented Reality (AR)

In the past, customers had to visit stores to try out products and experience them. With augmented reality, customers can experience products from the comfort of their homes. They can use their smartphones to project the AR image of the product and see how it looks in their room or on their body. This creates an immersive experience for customers and saves them time, increasing the likelihood of making a purchase.

B2B2C E-commerce

Implementing a successful B2B2C (Business to Business to Consumer) strategy involves a set of best practices that bridge the gap between suppliers, intermediaries, and end consumers to create a seamless and mutually beneficial ecosystem. One key best practice is to establish clear communication and collaboration between all stakeholders, ensuring transparency and information flow. This helps in understanding consumer needs and preferences while optimizing the supply chain. Moreover, focusing on customer experience and personalization is crucial, tailoring products and services to meet end consumers’ expectations. B2B2C models should also emphasize data security and privacy, especially when dealing with customer data. Regular audits and compliance checks are essential to maintain trust and regulatory adherence. Finally, maintaining flexibility and adaptability in the face of market changes and technological advancements is vital for long-term success, as B2B2C environments are dynamic and require ongoing adjustment to meet evolving demands and trends.

Enhanced Mobile Experience

With the rise of smartphones and tablets, mobile commerce has become a must-have channel for e-commerce. Companies should aim to deliver a seamless mobile experience to their customers by investing in mobile-optimized interfaces and payment processes. Customers should be able to quickly browse through product categories, add products to their carts, and make purchases without jarring experiences.

Optimizing Supply Chain

E-commerce companies can optimize their supply chains by leveraging technology. Optimized supply chains allow companies to reduce inventory costs, lower operating expenses, and improve customer satisfaction. Some ways to optimize supply chains include predictive analytics, blockchain technology, and IoT (Internet of Things) tracking systems.

Integrating Chatbots for Better Customer Service

Chatbots could be personalized, empathetic, and highly trained to cater to customers’ needs ‘round the clock. Customers could efficiently resolve routine issues without human intervention, freeing up employees to tackle another vital issue. Moreover, chatbots can be trained to handle every touchpoint of the customer journey, creating a seamless experience for customers.

Invest in Blockchain Technology

Blockchain technology has the potential to create transparent, tamper-proof, and secure transaction platforms. E-commerce companies can leverage blockchain to build transparency in supply chains by enabling customers to track the products’ journey from the manufacturer to their doorstep.

See What Digital Tech Can Do for Your Business

With the rapid growth of technology, it is time for e-commerce businesses to leverage digital technology to revolutionize their operations. They can integrate AI and AR technologies to improve customer experience, optimize supply chains, and partner with other businesses to reach their target audience. They should also focus on an efficient mobile experience, outstanding customer service, and invest in blockchain technology. By embracing digital technologies, e-commerce businesses can streamline their operations, create the perfect customer experience, and stay ahead in the competition.

Katherine McLee is a blogger and digital marketer who’d be happy to work with you.

📌 Pin for later 📌

The post From Clicks to Cash: Leveraging Digital Tech for E-Commerce Success appeared first on Katherine McLee.

]]> https://katherinemclee.com/digital-tech-for-e-commerce-success/feed/ 42 8322 How To Make Money With Shopify In 2025 https://katherinemclee.com/make-money-with-shopify/?utm_source=rss&utm_medium=rss&utm_campaign=make-money-with-shopify https://katherinemclee.com/make-money-with-shopify/#comments Fri, 07 Jul 2023 11:34:12 +0000 https://katherinemclee.com/?p=7277 This post is all about how to make money with Shopify in 2025. In this blog post, we’ll explore what Shopify is, how you can make money with Shopify, and how it can kickstart (or enhance) your online journey. These days, starting an online business has become more accessible than ever before.   Whether you’re an aspiring entrepreneur or an established retailer looking to grow your online presence, Shopify is an amazing platform that can help you achieve your e-commerce dreams. Shopify empowers entrepreneurs and businesses to establish and operate their own online stores efficiently, making it a top choice for individuals and organisations looking to sell products or services online! Let’s get into how to make money with Shopify in 2025! Shopify have just extended their $1 trial length from one month to THREE months! This means if you use this Shopify link you will get your first 3 days for FREE and then the following THREE months for just $1 a month! What is Shopify? At its core, Shopify is an all-in-one e-commerce platform that allows websites and businesses to create and manage their online stores. With its user-friendly interface and a huge amount of features, Shopify eliminates the technical barriers that often come with building and running an online business. (It gets rid of the bits we don’t like!) It provides a range of services and tools that help entrepreneurs and companies build and operate their online businesses, including website hosting, domain registration, payment processing, inventory management, and marketing solutions. When it comes to the process of knowing how to make money with Shopify, Shopify really simplifies the process of setting up an online store. This allows users to customise the design of their websites using pre-designed templates. There is also the choice to code your own themes if you are wanting to. It offers a user-friendly interface that doesn’t require much technical knowledge, making it accessible to individuals without web development experience. With Shopify, you can manage product listings, track inventory, process orders, and handle customer payments through various payment options. It also integrates with numerous third-party applications and services, allowing you to expand the functionality of your store and customise it to your own store’s needs. What Are The Main Benefits Of Shopify? Shopify has lots of amazing features and benefits, these include: Easy Setup and Customisation One of the best features of Shopify is its simplicity. Setting up an online store has never been easier, even if you have little to no technical experience. Shopify offers a wide range of professionally designed templates that you can customise to match your own branding!  You can also go a step further and code your own theme for a completely unique design if you feel confident enough to go down that road! SEO Friendly and Mobile Friendly We all know that these days it’s essential to have a responsive website. Shopify automatically optimises your online store for mobile devices, ensuring that your customers can browse and purchase products effortlessly on their smartphones or tablets. Shopify also has built-in search engine optimisation (SEO) features. This will help your store to rank higher in search engine results and attract more organic traffic. Powerful Inventory Management Managing your inventory is so simple with Shopify. You can easily add, update, and organise your products using the user friendly interface.  Whether you have a handful of items or an extensive range, Shopify provides all the tools you need to keep track of your inventory levels, variations, and pricing! Expand Your Store’s Functionality Shopify understands that every business has different requirements.  That’s why it’s important that it integrates seamlessly with a vast selection of apps and plugins – which it does! Whether you need advanced analytics, email marketing, or customer support tools, Shopify’s App Store has all you need. These integrations allow you to extend the functionality of your store and provide a better shopping experience for your customers. Secure Payment Processing Security is paramount when it comes to online transactions, for online stores and customers alike! Shopify offers a secure and seamless payment processing system. It supports a large array of payment gateways such as PayPal, Stripe, and Shopify Payments. This ensures that your customers can make purchases with confidence, while you receive payments hassle-free. Win-Win! You Can Scale Your Business As your online business grows, Shopify scales with you. Whether you’re processing hundreds or thousands of orders, Shopify can handle the increased traffic and volume without compromising performance. Plus, you can easily add additional features and functionality as your needs evolve. How Can You Make Money With Shopify Via Your Blog? There are so many potential Shopify business ideas to consider. When it comes to choosing how to best make money with Shopify for you, therer are many options. Here are some of the best ones: Digital Products and Courses If you have expertise/knowledge in a particular area, you can create and sell digital products such as ebooks, online courses, templates, or tutorials. Shopify’s digital product features allow you to securely deliver these products to your customers after purchase, while also handling payment processing for you. Membership or Subscriptions Offer exclusive content or premium resources to your readers through a membership or subscription business model. You can use Shopify’s membership apps or plugins to create a section on your blog where subscribers pay a recurring fee to access valuable content, tutorials, or community forums. Subscription-based businesses can also include subscription boxes for beauty, wellness or snacks as an example. Dropshipping Shopify allows you to set up an online store without handling inventory. You can promote products from suppliers as you handle the marketing and customer service, while the suppliers handle inventory and shipping. The difference between the supplier’s price and your selling price becomes your profit! This allows you to offer a wide range of products without holding inventory. Niche-specific online stores Focus on a particular niche or industry and curate products that cater to the specific interests and needs of that audience. Examples could include eco-friendly products, pet supplies, or specialised hobby items. Print-on-Demand (POD) Products The print-on-demand model allows you to offer customised products such as t-shirts, mugs, phone cases, and more. Customers can personalise their purchases, making them attractive for gifts or self-expression. Handmade Or Artisanal Products Showcase and sell unique handmade or artisanal goods such as handmade jewellery, ceramics, artwork, or crafted home decor items.  Specialty Food Or Wellness Products Offer specialty food items like organic, gluten-free, or vegan products. You could also focus on specific beverages such as specialty coffee, tea blends, or craft beer. You could also tap into the growing health and wellness market by selling fitness equipment, workout apparel, supplements, or self-care products. Home Organisation And Decor You can provide trending or innovative solutions for home organisation, storage, or interior decor. This could include products like closet organisers, decorative wall art, or space-saving furniture! Unique Accessories And/Or Fashion If fashion is your passion you can opt for an online boutique offering unique fashion accessories like handbags, sunglasses, watches, or statement jewellery. Remember, choosing a business idea that aligns with your passion and expertise can greatly increase your chances of success. Additionally, conducting market research and validating the demand for your chosen niche is crucial before diving into any Shopify business venture. Does Having A Blog Benefit Your Shopify Store? Yes, having a blog can be highly beneficial when it comes to making money with Shopify. There are many reasons as to why a blog can help enhance a Shopify store: Increased Traffic Having a blog allows you to create valuable, informative, and engaging content that attracts visitors and readers to your website. By optimising your blog posts for search engines (SEO), you can drive organic traffic to your Shopify store. This increased traffic provides more opportunities for potential customers to discover your products or services! Sharing Your Expertise and Authority Your blog is a perfect place for you to share your knowledge, insights, and expertise in your niche. By consistently providing valuable content, you can establish yourself as an authority in your field. This helps to build trust with your audience and readers. This trust can really help positively impact your Shopify store’s reputation and increase your customer’s confidence in you and your products. Building Relationships and Engagement We all know that a blog creates an amazing online space for interacting with your audience. Your visitors can leave you comments, ask questions, and share their thoughts on your blog posts. This is part of the beauty of blogging!  Engaging with your readers through comments and responding to their questions helps to build relationships and creates a sense of community.  This engagement can translate into increased customer loyalty and ultimately drive sales. Product Promotion A blog not only lets you show yourself as an authority in your chosen niche, it also allows you to showcase your products or services in a more personalised format. You can write product reviews, share customer success stories, or provide behind-the-scenes insights. By connecting with your audience on a deeper level and highlighting the value of your products and services, you can drive interest and conversions for your Shopify store. Content Marketing and Social Sharing Your blog content can be repurposed for other content marketing strategies. This could be things like social media sharing and email campaigns. Sharing your blog posts on social media platforms, in newsletters, or other social channels can help drive traffic back to your Shopify store. It can also help to create brand awareness and encourage social sharing. This in turn can lengthen the reach of your content and store! Long-Term Value and Evergreen Content Blog posts can have long-lasting value. Unlike social media posts that quickly disappear, high quality blog content stays searchable and accessible over time. By creating evergreen content (content that stays relevant and useful for an extended period of time) you can attract visitors to your Shopify store consistently. This could even be months or years after you publish that particular blog post! SEO Benefits Blogging provides you the opportunity to create and publish high quality content around relevant keywords and topics related to your industry. By consistently publishing well-optimised blog posts, you can improve your store’s visibility in search engine results. This post on Keywords has more information on how to best use keywords on your blog. This can lead to higher organic rankings, increased organic traffic, and more potential customers discovering your Shopify store! Let’s answer some FAQs about Shopify! Is Shopify Only Suitable For Larger Businesses? Not at all! Shopify is an amazing asset for businesses of all sizes. Whether your business is a small startup or a larger scale enterprise, the Shopify platform allows your business to grow with you. It allows businesses to start small and expand as they go. Can You Use Your Own Domain Name With A Shopify Store? Yes, you can use your own domain name with a Shopify store. Shopify allows you to register a new domain or connect an existing one to your store. This gives you all the personalisation you may want for your store. Can You Customise The Design Of My Shopify Store? Yep! You can definitely customise the design of your Shopify store. Shopify offers a large range of professionally designed themes that you can choose from and customise to match your brand’s aesthetics and overall brand vibes. If you are more technically minded, you can code your own custom themes using Shopify’s templating language, Liquid. Does Shopify Support Multiple Currencies And International Sales? Yes! Shopify supports multiple currencies, allowing you to sell in different currencies based on your customers’ locations. This is an amazing feature that helps facilitate international sales and provides a localised shopping experience for your customers. Does Shopify Provide Support for SEO? Yes, Shopify provides built-in SEO features and tools to help optimise your store for search engines! You can edit meta tags, customise URLs, and create search engine-friendly content. Shopify also generates sitemaps automatically...

The post How To Make Money With Shopify In 2025 appeared first on Katherine McLee.

]]> This post is all about how to make money with Shopify in 2025.

In this blog post, we’ll explore what Shopify is, how you can make money with Shopify, and how it can kickstart (or enhance) your online journey.

These days, starting an online business has become more accessible than ever before.  

Whether you’re an aspiring entrepreneur or an established retailer looking to grow your online presence, Shopify is an amazing platform that can help you achieve your e-commerce dreams.

Shopify empowers entrepreneurs and businesses to establish and operate their own online stores efficiently, making it a top choice for individuals and organisations looking to sell products or services online!

Let’s get into how to make money with Shopify in 2025!

Shopify have just extended their $1 trial length from one month to THREE months!

This means if you use this Shopify link you will get your first 3 days for FREE

and then the following THREE months for just $1 a month!

What is Shopify?

At its core, Shopify is an all-in-one e-commerce platform that allows websites and businesses to create and manage their online stores.

With its user-friendly interface and a huge amount of features, Shopify eliminates the technical barriers that often come with building and running an online business. (It gets rid of the bits we don’t like!)

It provides a range of services and tools that help entrepreneurs and companies build and operate their online businesses, including website hosting, domain registration, payment processing, inventory management, and marketing solutions.

When it comes to the process of knowing how to make money with Shopify, Shopify really simplifies the process of setting up an online store. This allows users to customise the design of their websites using pre-designed templates. There is also the choice to code your own themes if you are wanting to.

It offers a user-friendly interface that doesn’t require much technical knowledge, making it accessible to individuals without web development experience.

With Shopify, you can manage product listings, track inventory, process orders, and handle customer payments through various payment options.

It also integrates with numerous third-party applications and services, allowing you to expand the functionality of your store and customise it to your own store’s needs.

What Are The Main Benefits Of Shopify?

Shopify has lots of amazing features and benefits, these include:

Easy Setup and Customisation

One of the best features of Shopify is its simplicity.

Setting up an online store has never been easier, even if you have little to no technical experience. Shopify offers a wide range of professionally designed templates that you can customise to match your own branding! 

You can also go a step further and code your own theme for a completely unique design if you feel confident enough to go down that road!

SEO Friendly and Mobile Friendly

We all know that these days it’s essential to have a responsive website. Shopify automatically optimises your online store for mobile devices, ensuring that your customers can browse and purchase products effortlessly on their smartphones or tablets.

Shopify also has built-in search engine optimisation (SEO) features. This will help your store to rank higher in search engine results and attract more organic traffic.

Powerful Inventory Management

Managing your inventory is so simple with Shopify. You can easily add, update, and organise your products using the user friendly interface. 

Whether you have a handful of items or an extensive range, Shopify provides all the tools you need to keep track of your inventory levels, variations, and pricing!

Expand Your Store’s Functionality

Shopify understands that every business has different requirements. 

That’s why it’s important that it integrates seamlessly with a vast selection of apps and plugins – which it does!

Whether you need advanced analytics, email marketing, or customer support tools, Shopify’s App Store has all you need.

These integrations allow you to extend the functionality of your store and provide a better shopping experience for your customers.

Secure Payment Processing

Security is paramount when it comes to online transactions, for online stores and customers alike!

Shopify offers a secure and seamless payment processing system. It supports a large array of payment gateways such as PayPal, Stripe, and Shopify Payments. This ensures that your customers can make purchases with confidence, while you receive payments hassle-free. Win-Win!

You Can Scale Your Business

As your online business grows, Shopify scales with you. Whether you’re processing hundreds or thousands of orders, Shopify can handle the increased traffic and volume without compromising performance. Plus, you can easily add additional features and functionality as your needs evolve.

How Can You Make Money With Shopify Via Your Blog?

There are so many potential Shopify business ideas to consider. When it comes to choosing how to best make money with Shopify for you, therer are many options.

Here are some of the best ones:

Digital Products and Courses

If you have expertise/knowledge in a particular area, you can create and sell digital products such as ebooks, online courses, templates, or tutorials. Shopify’s digital product features allow you to securely deliver these products to your customers after purchase, while also handling payment processing for you.

Membership or Subscriptions

Offer exclusive content or premium resources to your readers through a membership or subscription business model. You can use Shopify’s membership apps or plugins to create a section on your blog where subscribers pay a recurring fee to access valuable content, tutorials, or community forums. Subscription-based businesses can also include subscription boxes for beauty, wellness or snacks as an example.

Dropshipping

Shopify allows you to set up an online store without handling inventory. You can promote products from suppliers as you handle the marketing and customer service, while the suppliers handle inventory and shipping. The difference between the supplier’s price and your selling price becomes your profit! This allows you to offer a wide range of products without holding inventory.

Niche-specific online stores

Focus on a particular niche or industry and curate products that cater to the specific interests and needs of that audience. Examples could include eco-friendly products, pet supplies, or specialised hobby items.

Print-on-Demand (POD) Products

The print-on-demand model allows you to offer customised products such as t-shirts, mugs, phone cases, and more. Customers can personalise their purchases, making them attractive for gifts or self-expression.

Handmade Or Artisanal Products

Showcase and sell unique handmade or artisanal goods such as handmade jewellery, ceramics, artwork, or crafted home decor items. 

Specialty Food Or Wellness Products

Offer specialty food items like organic, gluten-free, or vegan products. You could also focus on specific beverages such as specialty coffee, tea blends, or craft beer. You could also tap into the growing health and wellness market by selling fitness equipment, workout apparel, supplements, or self-care products.

Home Organisation And Decor

You can provide trending or innovative solutions for home organisation, storage, or interior decor. This could include products like closet organisers, decorative wall art, or space-saving furniture!

Unique Accessories And/Or Fashion

If fashion is your passion you can opt for an online boutique offering unique fashion accessories like handbags, sunglasses, watches, or statement jewellery.

Remember, choosing a business idea that aligns with your passion and expertise can greatly increase your chances of success. Additionally, conducting market research and validating the demand for your chosen niche is crucial before diving into any Shopify business venture.

Does Having A Blog Benefit Your Shopify Store?

Yes, having a blog can be highly beneficial when it comes to making money with Shopify.

There are many reasons as to why a blog can help enhance a Shopify store:

Increased Traffic

Having a blog allows you to create valuable, informative, and engaging content that attracts visitors and readers to your website. By optimising your blog posts for search engines (SEO), you can drive organic traffic to your Shopify store. This increased traffic provides more opportunities for potential customers to discover your products or services!

Sharing Your Expertise and Authority

Your blog is a perfect place for you to share your knowledge, insights, and expertise in your niche. By consistently providing valuable content, you can establish yourself as an authority in your field. This helps to build trust with your audience and readers. This trust can really help positively impact your Shopify store’s reputation and increase your customer’s confidence in you and your products.

Building Relationships and Engagement

We all know that a blog creates an amazing online space for interacting with your audience. Your visitors can leave you comments, ask questions, and share their thoughts on your blog posts. This is part of the beauty of blogging! 

Engaging with your readers through comments and responding to their questions helps to build relationships and creates a sense of community. 

This engagement can translate into increased customer loyalty and ultimately drive sales.

Product Promotion

A blog not only lets you show yourself as an authority in your chosen niche, it also allows you to showcase your products or services in a more personalised format.

You can write product reviews, share customer success stories, or provide behind-the-scenes insights. By connecting with your audience on a deeper level and highlighting the value of your products and services, you can drive interest and conversions for your Shopify store.

Content Marketing and Social Sharing

Your blog content can be repurposed for other content marketing strategies. This could be things like social media sharing and email campaigns. Sharing your blog posts on social media platforms, in newsletters, or other social channels can help drive traffic back to your Shopify store. It can also help to create brand awareness and encourage social sharing. This in turn can lengthen the reach of your content and store!

Long-Term Value and Evergreen Content

Blog posts can have long-lasting value. Unlike social media posts that quickly disappear, high quality blog content stays searchable and accessible over time.

By creating evergreen content (content that stays relevant and useful for an extended period of time) you can attract visitors to your Shopify store consistently. This could even be months or years after you publish that particular blog post!

SEO Benefits

Blogging provides you the opportunity to create and publish high quality content around relevant keywords and topics related to your industry. By consistently publishing well-optimised blog posts, you can improve your store’s visibility in search engine results.

This post on Keywords has more information on how to best use keywords on your blog.

This can lead to higher organic rankings, increased organic traffic, and more potential customers discovering your Shopify store!

Let’s answer some FAQs about Shopify!

Is Shopify Only Suitable For Larger Businesses?

Not at all!

Shopify is an amazing asset for businesses of all sizes. Whether your business is a small startup or a larger scale enterprise, the Shopify platform allows your business to grow with you. It allows businesses to start small and expand as they go.

Can You Use Your Own Domain Name With A Shopify Store?

Yes, you can use your own domain name with a Shopify store. Shopify allows you to register a new domain or connect an existing one to your store. This gives you all the personalisation you may want for your store.

Can You Customise The Design Of My Shopify Store?

Yep! You can definitely customise the design of your Shopify store. Shopify offers a large range of professionally designed themes that you can choose from and customise to match your brand’s aesthetics and overall brand vibes.

If you are more technically minded, you can code your own custom themes using Shopify’s templating language, Liquid.

Does Shopify Support Multiple Currencies And International Sales?

Yes! Shopify supports multiple currencies, allowing you to sell in different currencies based on your customers’ locations.

This is an amazing feature that helps facilitate international sales and provides a localised shopping experience for your customers.

Does Shopify Provide Support for SEO?

Yes, Shopify provides built-in SEO features and tools to help optimise your store for search engines! You can edit meta tags, customise URLs, and create search engine-friendly content. Shopify also generates sitemaps automatically and provides options for advanced SEO settings where required.

Can You Integrate Third-party Apps and Services With Shopify?

Yes, Shopify has an extensive range of third-party apps and integrations available in the Shopify App Store. You can integrate various apps and services to extend the functionality of your store, including marketing tools, inventory management systems and customer support solutions for just a few examples.

Can You Sell Both Physical And Digital Products On Shopify?

Yes, you can sell both physical and digital products on Shopify! You can set up product listings for physical items with inventory management features, shipping options, and fulfilment settings. For digital products like e-books or software, Shopify provides features to securely deliver digital files to customers upon purchase, making it the ideal solution for your business needs. 

Can I Sell On Multiple Platforms Using Shopify?

Yes, Shopify allows you to sell on multiple channels. You can integrate your Shopify store with your social media platforms such as Facebook, Instagram, and Pinterest. This will allow you to showcase and sell products directly. Shopify also supports selling on marketplaces such as Amazon and eBay, which can help you to expand your reach to wider audiences.

Does Shopify Provide Analytics For Your Store’s Performance?

Yes, Shopify provides both analytics and reporting tools to track your store’s performance. You can check data on your sales, orders, traffic, and customer behaviour. The analytics dashboard offers insights to help you make informed decisions and optimise/adapt your business strategies to best suit you.

What Is The Difference Between Shopify And Shopify Plus?

Shopify Plus is designed for high-volume businesses with more advanced needs. It offers additional features for rapid growth, dedicated support, custom checkout options, and advanced integrations.

Shopify Plus comes at a higher price point and is tailored towards larger businesses.

Please note that while these answers provide a general overview, it’s always recommended to refer to Shopify’s official information or contact their support for the most accurate and up-to-date information regarding specific details or features of the platform!

Conclusion

To summarise; Shopify provides an accessible and robust platform for anyone looking to start or expand an online business. With its easy setup, customisable design, powerful inventory management, secure payment processing, and scalability, Shopify offers everything you need to create a successful e-commerce store. Whether you’re a solopreneur, a small business, or a larger enterprise, Shopify is your trusted partner on the path to online success!

A high quality optimised blog can really complement your Shopify store by driving traffic and promoting your products or services. It can be an invaluable marketing tool to help with your online presence and contribute to the growth and success of your Shopify business.

I hope this post has helped you to understand how to make money with Shopify in 2025 and who it is tailored towards.

Speak soon!

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