How To Choose The Best Theme for Your New Blog – Blog Aesthetic Tips
This post may contain affiliate links where I may make a commission on purchases made through those links. For full details please see disclosure page.
How To Choose The Best Theme for Your New Blog – Blog Aesthetic Tips
Ahhh blog aesthetic!
Something we all want but sometimes don’t know how to go about getting if you’re new to the blogging world!
If you’re a new blogger you’re probably feeling a bit overwhelmed with so much information on things you “should or shouldn’t” do.
One of the first things people will recommend you get for your new blog after Domain and Hosting is a good theme!
But how do you know what theme to get?
It really depends on if you have an exact idea of what style/aesthetic you want to have or not.
There are certain other aspects of choosing a theme you maybe haven’t thought of though so we will go over all of that here!
This post is more geared towards the paid for themes as they offer a lot more flexibility and customisation than a free theme.
You can read why a paid theme is best in this post here.
Is There a “Best” Theme for New Bloggers?
Honestly no, I don’t think so!
If you were looking for an exact answer, I don’t believe there is one specifically!
Everyone has different preferences along with what they need from their theme.
Different niches will have different needs in a theme also!
But, there are definitely things to look for in a theme .
There are so many blog themes out there, and while choosing one is important, it’s not the be all and end all.
Blog themes can be changed!
As a beginner blogger I’m sure you’re trying to keep your blogging expenses down though and buying different themes is an unnecessary expense!
The ideal is buying one at an affordable price that suits all of your, and your blog’s needs.
How Should You Choose a Theme For Your New Blog
From an aesthetic point of view everyone will have different preferences.
The beauty of having a blog is that it’s your space to express yourself and your individuality through your website.
What you need to be careful of is how it’s perceived by the reader.
If your main purpose of your blog is for your own personal enjoyment, or as a hobby to share your thoughts, then absolutely have any theme/colours and layout you like!
On the other hand if growing an audience and gaining long-term readers is important to you, you will need to be a little more selective.
I’ve had various themes over my blogs over the years but when I found this one (correct on Jan 2023), I instantly loved it.
Early days I was the one to try SO many free themes.
I kept jumping and trying a different one to see if the next one would do everything I needed/wanted it to.
They never did.
All that happened was I spent far too much time having to change layouts and settings to still not be happy with it.
(Quick side note: You can change themes/free themes as often as you like, but they aren’t all compatible with each other/plugins/widgets you may have. Changing your theme on your blog doesn’t take long, it’s changing all your settings to make your blog function properly again that’s time consuming and is worth avoiding where possible!)
Turns out the reason is that free themes are free for a reason, and they just didn’t allow the customisation I knew I was needing.
Not just when I launched this website but I wanted one that would grow with me. I didn’t want one that I would have to keep changing as it can take a lot of time and setting changes to get everything set back up again.
The important part of growing a blog is the tasks that produce the best ROI (Return On Investment). The key is avoiding/minimising the tasks that take up unnecessary time; like having to realign photos or move widgets having changed your blog theme again.
If you really do need to change or down the line want to upgrade your blog theme then absolutely do this. I would just avoid doing it too often if you don’t have to.
The other thing to be aware of is speed – some themes will slow your site down but as a new blogger this won’t be something you have to worry about too much as long as you’re careful with not installing too many plugins!
Are There Things To Look For When Choosing A Blog Theme?
Again this will be subjective to you and your wants for your blog.
There are however things I would personally look for in a blog theme before purchasing!
Make sure the theme you are choosing has the personalisation YOU are looking for.
Buying a premium theme will help with a lot of the customisation you may want, but even with a free theme there’s things to be aware of!
For example, free themes often come with a limited font selection.
This is a good choice if you find one you like and are easily overwhelmed – but – you are very limited and restricted in terms of the font you choose for your blog.
You will want to look for a theme that has ongoing updates, is highly customisable, lightweight (no one likes a slow website) and that is aesthetically pleasing!
If you are a new blogger it can be tricky knowing how best to choose a theme for your new blog, so making a list of things you want can be helpful.
Finding a blog that is easy to use/customise is something I would highly recommend as the last thing you want to do as a new blogger is have to spend hours on how to change something that “should be” simple!
What If You Want Something Completely Different?
Blogs are a reflection of their owner.
Every design choice, setting change, font and colour scheme have all been picked out.
If you want something that is completely different – absolutely go for it!
There are no hard and fast rules – it’s your blog after all!
You can tailor the aesthetic of your website to suit your – and your readers – needs.
If you want a layout or functions within a blog theme you have never seen in a theme before, you can get your own blog theme custom made.
Be aware this can get pricey – but is a way to suit all of your needs if you really don’t like the more mainstream blog themes!
Any premium (paid) blog theme will let you change colours/fonts etc, so look for which blogs you like the “vibe” of, or the overall layout!
If you keep returning to read a blog and notice they are still using the same theme for months on end – this is a good sign that they like their theme!
Word of mouth/a recommendation can be the perfect way to choose a theme for your new blog.
Where To Get A Theme For Your New Blog?
There are a few places to get new themes!
You can pay someone to design a custom theme for your blog but this is the least affordable option for most.
You would get exactly what you wanted but be prepared to spend up to a few thousand!
Aside from the above, you can look at places like Etsy, or if you decide you like a free theme and want to upgrade to the premium version, you can do this within WordPress.
As I mentioned earlier in this post, this theme I bought for my blog (one off payment was only around $30 and free ongoing updates) is Ashe Blog Pro from WP Royal!
I love that it’s clean and lightweight and highly customisable for that one off small payment!
It’s been amazing and would recommend it to anyone as it’s so easy to use!
There are lots of options out there so take your time and see what suits you.
For Absolutely Brand New Bloggers
If you have never had a blog/website before, it may take some playing around to work out what really suits you and feels right for your blog and that’s okay!
You can’t be expected to know what you want if you don’t have any experience yet – it’s all a learning curve!
Have a play with the free themes and see what ones feel right, check out their customisation options and if they have a premium version (I would avoid it if they don’t), and also when they were last updated.
If you find one that suits – you can then upgrade to the premium version of that blog theme!
This may be perfect for you and gives you the option to try a few themes on for size before settling on one for the foreseeable future.
Opting for a premium simple-to-use but highly customisable theme is key, but there’s no rush for you finding the one you like in the very early days!
If you have any questions regarding the theme I currently use (Ashe Blog Pro), or about themes in general, leave them in a comment and I’ll get back to you!
Speak soon!
Pin for later
28 Comments
Julie Russell
Great advice for beginner and intermediate bloggers who are still learning! I look forward to reading more articles!
Katherine McLee
Thank you Julie! I’m glad you liked it!
LG
This was very informative. I wish I had this when I first decided to pull up to my keyboard and type.
Katherine McLee
Thank you! It can apply to anyone who isn’t wanting to get a website fully custom designed!
Michelle
Great information, thank you!
Katherine McLee
Thank you!
Fransic verso
I’ve changed my theme many times in the past and I think it depend on what you want for your blog. As long as it has nice colors and layout. These going to help bloggers for sure. Thank you for sharing!
Katherine McLee
Absolutely, and it’s totally okay to change, it just takes up more time than necessary changing all the settings lol thank you!
Meredith Topmiller
Great advice! I’m fairly new myself and this was helpful 🙂
Katherine McLee
Thank you! I’m glad you found it helpful!
Janice Mariano-Pratt
Wow great advice for new beginners like me. Thank you for sharing such an informative article. Thank you!
Katherine McLee
Thank you! I’m glad it was helpful!
Molly | Transatlantic Notes
Very useful tips; choosing a theme can be a really important first step as it really sets the tone and purpose of our ventures. Thanks for sharing this!
Katherine McLee
I completely agree! It can of course be changed but getting set up initially is so important! Thank you!
Elena
Great tips and advice! Thanks for sharing 🙂
Katherine McLee
Thank you! I’m glad you liked them!
Angie
Great tips! Love the theme too.
Catherine
Great advice for begginer bloggers trying to find a theme! It was one of the hardest decisions for me to make, LOL. Thanks for the tips!
Katherine McLee
I was the same! When I was first looking to buy a theme years ago I had no clue what was good or what to look for – took me ages to research and find one I liked! A good theme makes blogging so much easier doesn’t it! 🙂
Anita
Thank you for the great tips. It’s hard to know if a theme is the right one. I think this will really help me in choosing a theme for my blog. Thanks for sharing!
Katherine McLee
There’s so many decisions and choices to make, and so many options! It’s natural to change things over time but starting off with one you like definitely helps!
Pingback:
Marta
I loved the suggestions! I’ll try them out as I am thinking of starting a separate blog and want to look a different themes.
Katherine McLee
One that’s functional, customisable and that won’t slow your site down is key!
Katelynn K.
Before starting my blog I spent sooooo much time trying to find the RIGHT one. The one that felt like me. I never really found it, but thankfully just picked one and moved on. I see so many people comment on facebook groups and other platforms about getting caught up on the theme and it blocks them from just getting started!
Now that I’ve had my blog for some time, I’m starting to look around for another theme and now the scary parts occur where I may have to adjust all my images from landscape to portrait or change some of my favorite plugins, etc. It’s definitely good to think about all that before choosing one that just looks nice.
Thanks for all the advice!
Katherine McLee
I think you’re spot on! Getting a theme that is responsive, user friendly, customisable and aesthetic is important but you will only REALLY know what you want down the line as your blog grows and inevitabley changes over time. That’s why I personally would never recommend someone getting a super expensive or custom theme from day 1 unless they are experienced or established in their business/brand!
Heather
This post was super insightfula nd full of great tips for beginners. Thanks for shairing!
Katherine McLee
Thank you! I’m really glad it was helpful! 😀